An Expert Is actually By My Side

Chapter 421 Mr. Liu's Ambition

Li Zongzheng guessed right again.

Although Mr. Liu would not be able to call the sleeping executives back to the company for a meeting, but early the next morning, he called the entire game department executives and heads of business and game-related departments into the conference room .

Even if it's Saturday.

Looking at the deep bags under the eyes of Mr. Liu, everyone sitting at the conference table looked at each other in blank dismay.

The marketing director glanced left and right, lowered his voice and said to the chief planner sitting next to him.

"You said Mr. Liu didn't sleep all night, did he..."

"I don't know... Anyway, I slept very late last night."

"A new game from Yunmeng Games?"

"Yes, I have studied it, and it is indeed very good, and there are many settings worth learning from."

The person in charge of the game department sitting next to the two coughed lightly and made a shush gesture. The two immediately shut their mouths and stopped communicating, and sat upright without squinting at Mr. Liu who was seated at the head of the conference table.

Looking around the conference room with a heavy face, Liu Zhiping took a sip of water from the cup, put down the cup and spoke slowly.

"Today's meeting is mainly because of the new game recently released by Yunmeng Games."

"I believe you should have heard some news. This game set a new record in the history of FPS games on the first day of its launch. Before I walked into this conference room, there were still one million players in the game."

The executives sitting at the conference table moved their Adam's apples. Although they knew that Yunmeng Game's new game was popular again, they never expected it to be so popular!

More than a million people all night together?

This is crazy too...

Did that Hao Yun play tricks on his players?

Pointing his index finger on the conference table, he looked around at the people in the conference room, and Liu Zhiping continued.

"According to the data I have learned, just last night, the online number of oracle hit a new low again. Except for oracle, almost all the games under our platform have been affected during the prime time daily activities."

"The situation right now is quite dire."

"The layout of Yunmeng Group's game business not only affects our traffic and operating income, but also seriously affects our pipeline content production model."

"Since the birth of the creative workshop, players have higher and higher requirements for games, and their appetites have become increasingly difficult to satisfy. If we don't do something, our game business will shrink further, and may even be eliminated by the market."

There were whispers in the meeting room.

Eliminated by the market?

This sounds too unbelievable.

Even though Yunmeng Group has indeed made some achievements in the game business, the app that users spend the longest time on a daily basis is still instant messaging software, and this will not change no matter how long it takes.

As one of the giants of the Internet, as long as Sea Lion Group firmly grasps the source of traffic in its hands, no matter how hard Yunmeng Group struggles, it is just a small shrimp in the downstream of the industrial chain, and it will not be successful at all.

Although they admit that Yunmeng Games is a threat, it is absolutely alarmist to say that the game business of Sea Lion Group will be eliminated from the market.

Knowing what the executives in the game department under him were thinking, Liu Zhiping didn't explain, but just gave them a meaningful look, and continued.

"The game business accounted for one-third of our annual revenue last year, but now it seems that this year it will drop to a quarter, or even a fifth."

"This is the first time that our big entertainment strategy has been in recession since the beginning of the year."

"One-fifth is the bottom line, and this is also the red line I drew for you."

"I don't care what you think of, you must stick to this one!"

"Talk about your views, and you can put forward any good ideas."

No one spoke.

The atmosphere in the conference room was extremely tense.

Anyone with a discerning eye can tell that Mr. Liu is in a bad mood right now, and no one wants to speak out at this moment.

Noticing that Mr. Liu was looking at him, the person in charge of the game department only felt his scalp tingling.

But he knew very well that if he, the head of the game business, didn't say anything at this time, he might not be as simple as staring at him in a while.

"Last night... I researched the new game of Yunmeng Games, and found that the game is really good. There are many things we can learn from. This is worth admitting."

"But I think that although this game is fun, it is far from being so popular. So, I studied it carefully and found that the reason why this game suddenly became popular is not all because the quality of the game itself is good enough. A large part of the reason is that all major live broadcast platforms are promoting this game.”

Having said that, he paused for a moment and glanced at the person in charge of the Doumao platform.

"Currently the largest live broadcast platform in China is our Doumao, I propose to directly ban PlayerUnknown's Battlegrounds from all our live broadcast platforms!"

The person in charge of the Doumao platform immediately became anxious when he heard this sentence. Knowing that this guy wanted to blame him, he quickly retorted.

"Look for the reasons from your own department. What is a live broadcast that is popular? The appointments of millions of players on the creative workshop are also the traffic provided by our live broadcast platform?"

"Besides, what's the use of banning? Our live streaming platform is not the only one in the entire market! If we block the live broadcast room related to PlayerUnknown's Battlegrounds, it will only drive the audience to other live streaming platforms! Let alone games The business is in a bad position, and the entire big entertainment strategy has to be brought down!"

"You can also think of this bad idea?"

There was a slight smell of gunpowder on the conference table.

Seeing the person in charge of Domao platform sitting down, Mr. Liu nodded with a solemn expression, and said after thinking for a moment.

"Indeed, banning the live broadcast of PlayerUnknown's Battlegrounds does not mean much."

The person in charge of the game department glared unwillingly at the person in charge of the Doumao platform, and continued to propose through gritted teeth.

"Then at least the content of PlayerUnknown's Battlegrounds must be removed from the homepage! Now the Doumao platform has completely become a hotbed for Yunmeng game fans!"

The person in charge of the Doumao platform glanced at him and said sarcastically.

"What's the point? Now you just open any live broadcast software, as long as it is related to the game, more than half of the content is related to PlayerUnknown's Battlegrounds! Ban? Who is more beneficial?"

Ban PlayerUnknown's Battlegrounds?

Fighting cat platform = will not cooperate with such stupid behavior!

According to the analysis of their operation department, this game will be popular until the end of the month at least, and with Yunmeng Games' attitude of striving for perfection in making games, it may not be so popular until next year.

Not to mention blocking content related to PlayerUnknown's Battlegrounds, they even planned an operation event about PlayerUnknown's Battlegrounds, intending to support several major anchors to snatch the traffic of this content from other live broadcast platforms.

Not giving the person in charge of the game department a chance to continue finding fault with the blame, the person in charge of the Doumao platform hurriedly continued.

"We might as well change our thinking and support a few big anchors who specialize in broadcasting PlayerUnknown's Battlegrounds, and grab this type of viewers and players to our platform first! Then we will release a game that is similar to PlayerUnknown's Battlegrounds - even more fun than them , vigorously promote it on our platform!"

"Isn't this much more beneficial than simply giving up this market and forcing the audience to choose between platforms and games?"

Hearing these words, a pensive expression gradually appeared on Liu Zhiping's expressionless face.

think carefully……

It seems that this is indeed the case.

Although the Doumao platform is the big brother in the live broadcasting industry, it is a little bit of a monopoly. The country has been very careful to guard against the emergence of oligarchs. Several times he planned to acquire the second and third in the industry, but was called out urgently by the market management department. Stopped.

Banning PlayerUnknown's Battlegrounds on the live broadcast platform will only make the audience vote with their feet and go to other platforms.

It's hard to find a three-legged toad, but there are a lot of young people who can turn on the mic and show their faces live .

"It's true...it's better to be blocked than to be sparse."

"We should guide players correctly, not prevent them from liking something."

After speaking, Liu Zhiping looked at the person in charge of the game department and continued.

"How long does it take to develop a game similar to PlayerUnknown's Battlegrounds?"

The person in charge of the game department glanced at the person in charge of the fighting cat platform who was sitting not far away, and said bravely.

"It only takes two to three months to develop a game with a similar gameplay, but... if you want to rely on new games to grab traffic from PlayerUnknown's Battlegrounds, it may not be so easy."

The lessons learned from the epic are there.

Even if the public beta is the first, players still choose World of Warcraft.

Unless Yunmeng Group offends players by committing suicide, or there is a major problem in the operation of PlayerUnknown's Battlegrounds, it is basically impossible to snatch players away from a game that has already been recognized by players.

"Whether it works or not, we can only give it a try now... I will give you three months, within three months I want to see a game that is not inferior to PlayerUnknown's Battlegrounds in terms of gameplay and gameplay .”

"And then you guys," Liu Zhiping continued, looking at the person in charge of the Doumao platform, "I noticed that our platform hardly has any good FPS anchors."

"No matter what method you use, I hope to see within three months that you have created at least one phenomenal PUBG anchor, and made the entire category the highest level in the industry!"

"Whether it's popularity, technology, or word of mouth!"

"For our next plan!"