Another World Under My Pen

In fact, for most viewers, the movie is just a pastime.

Maybe they are out of interest in movies, maybe it's the pastime after shopping tired, or maybe it is the routine when dating boy and girl friends, etc. So the quality of a movie is actually not that way. It’s important, and the reason for choosing a movie is sometimes simply that you don’t have to explain it at all-it may even be standing at the gate of the movie theater and looking at the advertisements and choosing one at random.

Of course, the publicity before the movie is released is also very important.

Whether it’s the prime time New Year’s Day for the Lunar New Year holiday or the usual weekend workdays, what can drive them to buy a certain movie ticket is nothing more than propaganda—the actors, directors and genres of the movie, and of course the usual media propaganda , Marketing, etc. This is why the cost of film announcements is getting higher and higher, sometimes even exceeding the cost of making the movie itself.

The choice is simple, and the reaction after watching the movie is not too complicated.

If it looks good, just boast a few words, if it's not good, just curse it twice, and then you won't care.

After all, it's just a movie, and only a few people will care about it after watching it.

but……

In this Internet age where a job is going to be posted three times a day, driven by some special needs, watching movies seems to be a big deal for some people.

Take Han Lili, for example, and Chen Guang, a junior who went home for winter vacation.

After coming out of the movie theater at night, Chen Guang wanted to go home, but Chen Guang felt a little hungry, so he found a fast food restaurant nearby, and wanted to sacrifice his empty five internal organs temple. Then when he waited for the meal, Chen Guang kept his eyes fixed on the phone screen, his fingers flicking on it.

"Lao Bai's new film has been read, praise!"

Drinking a sip of free boiled water, Chen Guang thought for a while and continued to write: "A hundred minutes of thrilling journey, my eyes are not even willing to leave the screen for half a moment-the knowledge of storytelling is simply the best! I have one I have a hunch that the box office of "Bourne's Identity" is about to burst!"

After writing, I carefully checked it again, and Chen Guang clicked the release with satisfaction.

Just after ordering, the beef noodles ordered came up.

But just after eating two mouthfuls, Chen Guang was guilty of the disease that he would die without looking at his phone. He continued to pick the noodles with chopsticks in his right hand, and opened the screen of the phone with his left hand, and then clicked on his circle of friends—he didn't know himself Why do you want to do this? The news that has just been sent out, why are you so impatient to see the feedback from your friends?

But there is no way, the disease cannot be cured.

Then with this careless look, Chen Guang quickly widened his eyes, and forgot to bite half of the face he inhaled in his mouth-I'm going, who is so boring on the first day of the new year that he can return in seconds?

"A Guang, did you watch it too? Haha, I said this film is not bad!"

"..."

After seeing the classmate's reply, Chen Guang couldn't help but twitched, and the noodles in his mouth suddenly became dull-your sister, I said it as if I had listened to your suggestion!

Can't bear it!

"Sting!"

He sucked the noodles into his mouth and swallowed. Chen Guang quickly threw away his chopsticks, and the fingers of both hands quickly tapped on the screen: "Nonsense, as a big iron fan of Lao Bai, how can he not watch the movie he was a screenwriter? It’s a bit late today, and I will walk away tomorrow!"

I didn't check it after I finished writing it, and clicked to publish it quickly.

"Hmph, this is the real fan!"

After smiling triumphantly at the screen of the phone like a fool, Chen Guang picked up his chopsticks again and ate again snore. It’s just that no matter how fragrant the mouth is, the phone has not been put down, and a pair of eyes have always stayed on the screen, no longer removed...

...

Compared with Chen Guang, who is a fan of martial arts novels and a bit eager to compete, Han Lili's Weibo is too simple.

"Today I watched "The Identity of Byrne", it's pretty good-looking, the music is better!"

A simple sentence represented the girl's overall perception of the movie, and was quickly pushed to the back by a photo of a spicy pot after watching the movie.

On the day of the first day of the new year, there were a lot of Chen Guang and more Han Lili.

Perhaps they themselves did not realize that in this traditional film critics have gradually lost power, and even the power of traditional media is rapidly declining, and the influence on the box office of movies has become negligible in the Internet era. It is just a few words they casually said after watching the movie. Words, but it is likely to determine the fate of a movie.

Good things will go out, and bad things will spread for thousands of miles.

Because of the existence of the Internet, the speed of information transfer between people is almost instantaneous, and a person's perception can quickly affect other people around, and then affect more people.

Lunar New Year's Day, the Lunar New Year File

Six heavyweight movies are released in one day, and each one has reasons and confidence to be released on this day. Either the investment, director, and starring are all super big casts such as "Fangyang War", or comedy movies that are most suitable for a happy and peaceful Spring Festival atmosphere, such as "My Best Buddy's Wedding", or "Sleeping" with the main super star "Memories", either the film company is strong, and at the same time confident in their films, such as "The Identity of Byrne"!

On this day, tens of millions of people will enter the cinema.

When millions of casual words are sent out from the audience's Weibo and Moments, the power gathered will be immense, enough to change the world.

Therefore, a hugely anticipated super blockbuster may quickly collapse one or two days after its release, and the first day's box office may even be half or more of the total box office; and a movie that was originally not well received may also be due to The word-of-mouth is overwhelming and completely turned over, and since then embarked on a counterattack path, just like Wolf Warrior 2 and Operation Red Sea on Earth...

Compared with these ordinary audiences, the influence of professional film critics with many fans is even greater.

New Year's Day is the carnival day of film critics.

For example, the well-known film critic Xiao Chong, from the morning until 11 o’clock in the evening, he carefully watched the six movies that were released that day, and then he couldn’t rest after returning home. He cheered up and started writing reviews for the six movies. .

And bear the brunt of "Bourne's Identity"-the best day in Xiao Chong's heart!

"A man with amnesia but incomparable strength, a mysterious and cruel violent organization, and a wonderful and moving story, together constitute a "Bourne Identity"! The plot and rhythm are all excellent, and the soundtrack It’s even made by Lao Bai...I give it eight and nine points, the best in a single day, I highly recommend it!"

...

I go, my back hurts badly.

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