Game Entertainment Empire

The daily activity is 750,000 people, and the turnover in the first week is 170,000. This is the data of "Nuan Nuan Around the World", and it is almost a failure.

With such a figure, plus operating expenses, it will take about half a year or even longer to recover the cost.

Although he was mentally prepared for failure, Wang Yaliang was still shocked by the facts.

She is very clear that the reason for such a result is largely due to Yang Chen and Xingyun's signature game.

In fact, if you make this game according to the general idea of ​​card games, it is not very difficult to succeed.

For example, let players feel that it is useful to collect clothes in the game, similar to the value of the checkpoint, to promote the player's krypton gold in the game.

At the same time, through excellent vertical painting and publicity, in the case that there are not many female-oriented games in the market, grasp the value system of Krypton Gold and the experience of Krypton Gold, and carry out a certain degree of market promotion. This game wants to It is not very difficult to become a game that can make money.

But this game is a little bit off. It wants to create a fair game range, but also wants to be able to make money. At the same time, it doesn’t want to use a limited game to shackle players. Simply put, it wants everything, which leads to what? The places are not done well.

Krypton gold players can't find the superiority of krypton gold in it. Players who want to play games have nothing to do here except for daily stamp collecting.

It is very difficult to achieve a very balanced point in it, including Yang Chen who can only use a tricky method to balance, and this is still referring to the game in the dream memory.

For example, in "Biochemical Survival", Yang Chen separated Krypton Points from his own game.

At the same time, in terms of krypton gold points, Yang Chen also adopted another way of playing, which belongs to the krypton gold bigwigs.

That is, the accessories and gun skins in the game have different rarities, and various weapons will have special special effects.

It even includes accessory skins, gun skins, and settings for inlaying special effect gems.

These are all additional appearance decorations and will not affect the content of the game itself.

If you just play games and fight zombies, then these things will have no effect at all.

But for some "Biochemical Survival" to complete the dress-up game,

Like stamp collecting game players, collecting rare accessories and gemstones with special effects is their main gameplay.

…………

"Still struggling?" Looking at the sullen Wang Yaliang, Yang Chen, who had completed part of the GDD in the office, smiled.

"Do you feel that I have no talent for making games? There are many shortcomings in the whole game." Wang Yaliang said very disappointed.

On the computer screen in front of her is a game analysis review.

It criticized "Nuan Nuan Around the World" as useless, but that's all. The article also deliberately compared the game with another card game.

"Advertisements, don't look at these things, as long as you give money, even if the game is bad, it can pick out the advantages for you; the same way, no matter how good the game is, it can also pick out the faults for you." Yang Chen glanced, reached out and took the mouse to move The web page was forked, and he comforted him.

"But it feels like there are really few players who like to play." Wang Yaliang propped his chin and looked at the comments below the game.

In fact, there are not many people who criticize the game, and even the current score of the game is still at 8.5 points, but basically they say that the game has nothing to attract them to play, and the game is not interesting.

"Actually, the gameplay of this type of game is not particularly important, and players who play this type of game don't want how interesting the gameplay is." Yang Chen looked at Wang Yaliang and said with a smile.

Hearing this, Wang Yaliang tilted his head and didn't understand.

"This is actually a different kind of card. Clothes decorations can be regarded as cards with various attributes. What players want is not how fun the gameplay is, but whether these cards are good-looking enough, or whether there are any It works." Yang Chen explained in simpler terms.

"Players of this type want a feeling of collecting stamps, but they don't want the cards they paid a lot of money to be useless, no matter whether the price is obtained by krypton gold or through long-term liver The task was obtained for free."

"You canceled the setting of numerical points in the game, which weakened the players' desire to collect cards. A simple standing drawing alone is not enough." Yang Chen looked at Wang Yaliang and said.

Listening to Yang Chen's words, Wang Yaliang half understood.

"Isn't this just a numerical krypton gold game?" Wang Yaliang said subconsciously.

"To a certain extent, it is true." Yang Chen nodded.

This kind of collectible type of card, if you want to be truly fair, unless it is a game like Fighting the Landlord.

The number of cards is constant, and the deck is open.

Otherwise, this kind of collectible card, or a game where the collectible card is replaced with a skin, it will be difficult to avoid high-value and low-value points.

For example, the traditional Magic: The Gathering in dream memory, as well as Yu-Gi-Oh, Hearthstone, etc. These card games are actually games of krypton gold.

Because no matter what type of player, there will be such a kind of thinking, that is, the thinking of reward value.

In an RPG game, as a player, I worked hard to help you run around, and killed a super awesome big boss, and then your reward was just a gold coin, and thank you.

Then the player's harvesting experience feedback will be a very poor experience, just like an activity in an online game, requiring you to do a lot of troublesome things, but the rewards given are not good.

At this time, you definitely have the urge to smash the plan, and this kind of card game is also the same. Players spend time or money to obtain the so-called rare cards, and then find that they are useless except for good looks.

To pass the picture, you can pass with the simplest cards, which is definitely a very bad experience.

"Isn't this just a numerical game?" Wang Yaliang said after listening to Yang Chen's words.

"In a sense, that's the case." Yang Chen smiled, then raised his hand and pinched the opponent's face: "It's difficult to get out of the value setting in card games, but in fact, you don't have to make cards. It is not a card game, but a developmental game that is biased towards placement.”

Idle development games? Hearing Yang Chen's words, Wang Yaliang looked at him.

"Remake the game, and at the same time return the recharge amount of the players, I will do it with you, just like the original "See you"." Yang Chen held the opponent's hand.

Without giving her time to speak, Yang Chen continued softly: "The nebula is mine, and it's also yours; all the games don't matter whether they belong to you or mine. Starting from this game now, every game in the future will be mine." I hope to complete this game with you."