God of Life

"Life Department Shenhao Novel ()" Find the latest chapter!

After the trouble was settled, he had a one-on-one chat with the rest of the anchors, and Wang Yan's plan to buy people's hearts was successfully completed.

Around 8:30, the party ended and everyone went back to work.

Live broadcasting is the most profitable underworld industry at night. If you want to make money, you have to stay up the hardest night and sleep in the most expensive bed.

On the way back, Wang Yunxi, Zhu Jike and Wang Yan were in the same car, and Wang Yunxi's assistant, Xiao Zhang, was driving.

They were all high-level, so Wang Yan casually asked a relatively easy 404 question.

"In the company, are there many female anchors who have sex with Big Brother?"

Zhu Jike and Wang Yunxi looked at each other, a little uncertain about Wang Yan's attitude.

Finally, Wang Yunxi cautiously reported: "As far as I know, it should be less than 50%..."

Wang Yan frowned slightly: "The ratio is so high?"

Wang Yunxi hurriedly replied: "The main reason is that online anchors are difficult to effectively control.

Most of the similar situations happen in online anchors.

Ever since a certain city and Huang were at odds and launched a crackdown, quite a number of professional players flooded into the industry, and the atmosphere collapsed in an instant.

And the proportion of our contracted offline anchors is less than 15%, so the problem is not that serious. "

Zhu Jike nodded like a chicken pecking rice, and agreed.

"Yes, and the styles of each platform are different, very different.

Momo is the hardest-hit area for sleeping with big brother if you give money, Yu Platform is the hardest-hit area for selling private house photos, and Waiwai is the hardest-hit area for falling in love... There are historical factors, not a one-day cold. "

"So our own platform must have a clear positioning. The current public opinion is not friendly to the live broadcast industry. If that kind of thing happens again, it will only become more and more harsh in the future. There are some problems that you have to think about in the front."

Wang Yan nodded and didn't delve into it.

As a leader, Wang Yan didn't care which anchor slept with his eldest brother. He considered more macro and distant issues.

for example,

The overall reputation of the industry.

And, the foothold of Wang Ting Entertainment's own platform.

...

Now there is a voice in the society that thinks that female anchors are out for sale, as long as they pay enough money, they can be featured.

The word "enough" is very metaphysical, and it sounds full of temptation and imagination.

It cannot be said that there is no such thing, but those who have really studied the industry in depth must understand that there are only a few straightforward transactions.

The main reason is that there are some prostitutes who can't afford the money and can't win the cards, and their hearts are full of sourness. Whenever they see a big brother who has paid for it, they will think that they are sleeping with the anchor.

When people have used it more, they immediately say that the anchor has been slept by the elder brother, and spread false news everywhere.

The reason is: Why spend so much money on you if you don’t sleep?

In fact, this is very ridiculous.

Only after you have really come into contact with those top big brothers will you understand that the number one driving force behind their spending on the platform is always vanity.

Indeed, there are quite a few small local tyrants and small upstarts who spend money just for women.

But this group of people is not the main consumer, and they are often harvested.

Trying to settle the behavior of a beautiful anchor with tens of thousands of dollars, Chunchun's brain is flawed, and she can't figure out the laws of the market.

If someone can easily shoot, believe me, if he changes his target to a flight attendant, a flower, a female white-collar worker or something else, he can also handle it.

It is not a matter of how much money is spent at all, but a technical problem.

Back to business.

In fact, the vast majority of big brothers who have reached the million level do not aim to sleep with the anchor.

Because the price/performance ratio is too low.

Of those local tyrants who are really powerful and not embezzling public funds, which one is not a veteran driver who has been fighting for a long time?

People can play whatever they want in life, such as foot therapy, bathing, clubs, business, nightclubs, various public relations, various sales, and even directly go to school to help female college students...

There are so many things to play offline, and many local tyrants have even begun to cultivate their hearts and minds, drinking wolfberry tea, and rejecting the temptation of women.

I can't bear it!

This kind of person can recharge millions of dollars for playing Legend of the Blue Moon, so who is he sleeping with?

In the first quarter of this year, the total recharge amount of various shoddy Legendary series page games broke the 1 billion RMB mark, how to explain?

Therefore, the surname trading market imagined by the sunspots has never been the mainstream.

The real situation is that about 15% of the platform's annual turnover is transactions, 35% is loose tickets, and 70% is big brother consumption.

Why 20% more?

Because a considerable part of them are guild officials, or "return all the money of the local tyrants" that everyone often ridicules.

That part of the turnover will go around from the guild's account, and eventually return to the platform, so an extra 20%.

Remove 20% to 30% of the annual recharge of each platform, which is the real consumption figure of all players, anchors, and guilds.

Do you see it?

The part of the pseudo-tyrants who came here to sleep with the anchor, in fact, couldn't even beat the loose tickets.

Continuing to pull big data, a more interesting conclusion emerged——

Are there many anchors who fall in love with their eldest brother?

When hearing the question at first, many people's first reaction is: How many! There are so many!

But in fact, the overall proportion is less than 5%.

Less than 0.05% of romantic relationships can last more than half a year.

In the end, there were no more than 20 couples on the Internet who entered the palace of marriage.

The real situation is so counter-intuitive and counter-experienced.

"So what is the nature of the live broadcasting industry? From what point do we want to enter as the foundation of our own platform? You must think clearly about this issue."

As soon as Wang Yan's conclusion came out, Wang Yunxi and Zhu Jike had bitter faces, feeling a little hopeless.

"Mr. Wang, I am your gun. Where do you point and where do I shoot? Let me think about this kind of problem. You are making things difficult for me, old Zhu!"

After Zhu Jike complained, Wang Yunxi followed immediately.

"That's right, Yanzi, you can handle the strategic issues. I'll be the first to do the tactical charge. Didn't we discuss it long ago?"

Two pieces of waste wood!

First Young Master Wang was a little depressed, feeling tired of being both a father and a mother.

But they can't really ignore it or take care of it all. If they don't grow up, how many nails can Wang Yan make by himself?

Therefore, the hater reminded: "You have all found that the styles of each platform are different, so just take it out and analyze the replay!

For example, momo, why is it the most traded?

What is the meaning of its existence?

What strategic vision and expectations does the head office have for momo live streaming? !

After analyzing one by one, we have figured it out, and starting from our own needs, won't there be a prototype? "

After being scolded by Wang Yan, Wang Yunxi finally started to think.

"momo started out as a social network, and its original goal was to enter the market segment left behind by WeChat, focusing on making friends in the same city, so the starting point was to make friends with friends in the same city...

The continuation of the style makes the momo live broadcast also have a strong dating attribute, so it attracts a large number of players with clear goals and retired former professional technicians.

So there, it costs tens of thousands of dollars to invite the anchor to an offline party.

This can also correspond to momo's market share.

In the first- and second-tier cities, the development and profitability of momo live broadcast are quite good, while in the fourth- and fifth-tier cities, it is defeated by various small platforms.

Because there are very few anchors in the fourth- and fifth-tier cities who can be hired with money, the entertainment needs of players are more likely to be met by the small platforms of Sanya.

And because the dating market in the same city is not big enough, and the development of momo's main software is also very weak, there is a huge space left for Kuaishou short videos that also have social attributes to take advantage of it.

So can we start here too?

Based in fourth- and fifth-tier cities, surrounded by rural areas, the main entertainment sector?

Kuaishou just launched a live broadcast platform in April, and now we are not far behind, so we may not lose if we just follow up and go straight to the front! "

"Crack, crack, crack!"

Wang Yan applauded lightly, and praised Wang Yunxi: "I've made a lot of progress!"

From the small loan clerk back then to the current general manager of Wang Ting Entertainment, Wang Yunxi walked in a bumpy way, but still basically kept up with Wang Yan's pace.

From this analysis, it can be seen that Brother Xi Zi can at least be called "qualified".

Don't think it's easy, graduates from prestigious universities may not be able to do it, but how low is Wang Yunxi's starting point?

Therefore, Wang Yan felt very relieved.

And Zhu Jike couldn't sit still when he saw Wang Yan's joy.

The second leader performed well, it's my turn, I can't be an idiot, right?

After carefully considering his speech, he followed suit.

"Mr. Wang, you have made a summary of all the consumption behaviors in the live broadcast industry. In fact, we have a general direction for the work we are going to do next.

For example, big data technology can be used to make more accurate labels as much as possible and stick them on the heads of every player or tourist.

Then use this to adjust various details of our platform to meet their needs in a targeted manner.

What tourists need is entertainment, so we will work hard to improve the initiative and enthusiasm of anchors and create a high-quality content ecology.

And the driving force behind spending money by rich players is vanity, so we can work harder on the cards.

The current major platforms are too simple to arrange for the big brothers Shenhao.

Especially pandas, the level setting is terrible!

I heard that the fish platform is thinking about upgrading the title system, but the progress is very slow, and we can definitely go ahead.

My initial idea is to create a unique set of noble title levels, invite the best artists, and make the coolest effects.

A million kings, a million emperors, twenty million ascended gods, and fifty million super gods!

The name should be cool, and the exclusive brand should be even more cool.

The title is the proof of long-term consumption. In addition to the title, short-term consumption behavior should also be rewarded.

For example, if the consumption exceeds 1,000 in a day, a star will be added to the title card, if the consumption exceeds 10,000, a streamer will be given, and if the consumption exceeds 100,000, special effects such as dazzling fire will be added.

The local tyrant who spent the first place on the site that day, we will give him super special effects for a whole day alone!

It will be clear at a glance who is the most fierce and who is the best in the near future.

In short, always take vanity and comparison as the guiding ideology, and give local tyrants the most unique and noble experience.

We guarantee that the internal services are in place, and you can also properly invite the top gods to participate in the Speed ​​​​League activities and give them cards from another level.

In this way, are you afraid that they will not have a good time on the platform?

Finally, it is guild-type investment or official brush.

What they want is traffic tilt and official resources, so let's make the platform activities bigger, make a lot of money, and make a circle.

For example, in music-type competitions, if you have a way to invite Lin Xifang Wenshan to write lyrics, well-known masters in the industry to compose music, and use the song as a reward for the first place in the competition, will they go crazy?

Your resources in the entertainment industry will definitely play a big role at that time!

You don't need to be favored, you can help to lead the line, and the company can just spend money to buy it..."

Zhu Jike was eloquent, and what he said was actually very specific.

rare!

Once again, Wang Yan realized that Lao Zhu's talent would not stop at the position of branch manager.

This guy really didn't watch the live broadcast for so many years in vain, he really went whoring with all his heart...

"Great idea!"

Wang Yan didn't hesitate to encourage, and drew another big pie: "The next time the company holds a seminar, you can come up with a PPT and speak on stage."

Zhu Jike was overjoyed: "Okay! Mr. Wang, I will definitely work hard!"

At this point in the chat, seeing that Xiangji was about to arrive, Wang Yan cut a long story short and made a summary of today's chat.

"You have to remember that Wang Ting Entertainment's own platform must not be too vulgar and excessively entertaining.

In particular, it should not be tainted with the reputation of "you can sleep with money" and "sell with a clear price".

Tactics can be dirty, but our intention must be high, and we must be determined to be a real content output platform.

Take the time to figure out why, and then move on!

That's it, I will withdraw first. "

Zhu Jike and Wang Yunxi nodded one after another, got out of the car first, and waited by the car in advance to watch Wang Yan return to the hotel.

The "why" Wang Yan asked didn't need to be pondered over carefully, and the two of them understood it.

Wang Ting Entertainment's reputation and word of mouth are tied to Wang Yan's own reputation.

Although the degree of bondage was not particularly deep, once something particularly negative happened to Wang Ting entertainment, it would still affect Wang Yan.

This required Wang Yan to "do something and not do something."

Momo can engage in dating and dating, fish platforms can relax the scale of temptation, Taobao can tolerate fake and defective products, and Wang Ting Entertainment can't.

So strictly speaking, Wang Ting Entertainment has to compete with all opponents in shackles.

But this is the price that must be paid, because Wang Yan's ambition is to be the male god of the whole people.

It is also a delicate job that really tests the craft.

If the relationship can't be handled well, Wang Ting Entertainment, as a brokerage company that mainly incubates internet celebrities, what qualifications does it have to look forward to the height of a 100 billion empire?

If you can't understand Wang Yan's ambition, you are not qualified to be an executive of Wang Ting Entertainment.

Nor is it eligible to share the glory and wealth of the Hundred Billion Empire.

Zhu Jike and Wang Yunxi looked at each other, and saw the vigorous fighting spirit in each other's eyes.

"Let's go, Mr. Zhu."

"Okay, go back to work!"

...

Wang Yan returned to the hotel lobby and asked Youcai casually, "Have they finished eating yet? Where are they now?"

You Cai replied: "Ms. Liu and the others are singing, do you want to go over?"

"Singing..."

Wang Yan had a headache and didn't really want to go.

On the day of the birthday party, He Meng stabbed Wang Yan in the back with the song "Exaggeration", which made him terrified.

If you go to karaoke now, it is very likely that they will hold you back.

The kind where they will be tortured until they are satisfied.

But the problem is... I really only know how to sing the song "Exaggerated"!

"Forget it, I..."

Just as Wang Yan was about to refuse, the phone rang suddenly.

Exclusive ringtones, you will feel like an old fairy when you hear them.

Then, thirty thousand brisk voices came out of the microphone immediately: "Wang Wang, when will you finish at your place? Everyone is having fun and clamoring for you to come...I miss you very much too."

If there is only one reason, "Everyone is having fun", Brother Gou can be ruthless enough to refuse.

But with the addition of the phrase "I miss you very much", Brother Gou is completely out of control.

Sighing silently, Wang Yan happily replied, "Really? What a coincidence, I miss you too, so I'm back at the hotel already!"

"what!"

Thirty thousand was very happy, and there was an obvious huge uptick in the tone of his voice.

"Then come quickly! We are in room 404! Spoiler ahead: there is a surprise!"

Ok? !

Brother Gou's ears suddenly pricked up.

404, surprise...

If you want to mention this, then I will take it seriously?

After hanging up the phone, Brother Gou swept away his depression, and walked towards the karaoke room with arrogance.

*****

Just uncover a few easter eggs.

One, Nao Nao really has a real person, but it is not Sun Yining, who has a very good appearance and figure, and an extremely bad personality.

Second, Liu Li, Ping Zhi, Wang Yan, and Chu Xin all have prototypes.

Third, Luandai is a practical tutorial for illegal production.

The rest will be uncovered later.

For the convenience of reading next time, you can click "Favorite" below to record this (Chapter 628 There is a surprise) reading record, and you can see it next time you open the bookshelf!

If you like "Life Department Shenhao", please recommend this book to your friends (QQ, blog, WeChat, etc.), thank you for your support! ! ()