I really didn’t want to be a warm man when I was reborn

Going into manufacturing?

As soon as Li Zhe finished speaking, Zhang Xiaolin, Zhao Jia, Chen Peng, Yu Zhongfeng and others all showed surprise.

Qudong Group has many affiliated factories that produce film, television and game peripheral products, with a total of 5,000 to 6,000 workers. They are involved in the manufacturing industry, but they are still essentially an Internet company.

The main business is game development, operation and Internet new media as well as e-commerce and instant messaging industries.

Now Li Zhe has suddenly announced that he will enter the manufacturing industry. The meaning is very obvious. He will no longer limit himself to ancillary industries, but will make manufacturing one of his main businesses.

But it was normal for an Internet company to engage in manufacturing in later generations, but at this time it seemed a bit unprofessional.

The Internet is an emerging industry, but manufacturing is a traditional industry that is far from being integrated at the moment.

Of course, there are also many Internet companies that are not doing their job properly.

For example, Ding Sanshi from Internet Yi has devoted himself to pig farming.

But for Ding Sanshi, raising pigs is just a hobby.

Zhang Xiaolin, Zhao Jia, Chen Peng, and Yu Zhongfeng exchanged glances with each other, and then Zhang Xiaolin said, "Mr. Li, what industry do you plan to enter?"

"Apparel manufacturing industry."

Li Zhe paused and continued: "The domestic clothing industry has huge potential and broad prospects. Last year, the total sales of the clothing industry reached more than one trillion, a year-on-year increase of 25%. It is developing extremely fast, but the clothing industry is still at a relatively low level. level.

The industry is large in scale, but lacks core competitiveness. Most of the profits have been taken away by a few big international brands. There are many domestic brands, but most of them exist, and even many domestic consumers do not recognize them.

To put it simply, it is a first-rate market, a second-rate product, and a third-rate brand.

I plan to spend more than 10 years building a sports fashion brand with international influence. "

…

Zhang Xiaolin, Zhao Jia, Chen Peng, Yu Zhongfeng and others listened carefully to Li Zhe's analysis.

Qudong Group was originally involved in the clothing industry, with film, television, and game peripheral products such as T-shirts, hats, and accessories, but it was relatively simple. Now that Li Zhe is officially entering the clothing industry, it is not particularly surprising.

At this time, I heard Li Zhe say again: "The clothing industry is just the first step. Next, I plan to enter more industries such as cosmetics, beverages, alcohol, agriculture, and health food..."

As for the first step to enter the Internet, after careful consideration, Li Zhe did not choose automobiles or new energy. Instead, he chose to prioritize the development of traditional light industry, clothing, cosmetics, beverages, food...

He finally understood the sentence in the textbook: the national bourgeoisie has inherent limitations, and industry is basically limited to light industry.

Because light industry requires less investment and less capital turnover, it is easy to make profits.

But Li Zhe didn't think there was anything wrong with this.

Doesn’t he want to replace TSMC and overthrow Tesla? Of course he does.

But this is unrealistic. The development of industry cannot only rely on enthusiasm. Only how strong can we do.

Qudong Group lacks foundation in manufacturing. BYD has become a giant in the domestic new energy vehicle field because it has been manufacturing batteries since 1995. However, it only had its own industrial park in four or five years and became a Motorola company. and Nokia's lithium-ion battery supplier.

The CEO of CATL is a technological master in the new energy field. He had been developing in the new energy field for more than ten years before establishing CATL.

And what does Qudong Group have?

Manufacturing can't be started by just throwing money at it.

Boss Jia’s car-building slogan was loud, but what was the result? Returning to China next week?

However, this does not mean that Li Zhe will not enter new energy. It just needs to be done step by step, easy first and then difficult, and he needs to find a few more people to share the risks.

After listening to Li Zhe's words, Zhang Xiaolin and the others couldn't help exchanging glances again, and they all saw the surprise in each other's eyes.

It would be nothing if he only entered the clothing industry, but Li Zhe meant to fully enter the light industry, involving a series of industries such as clothing, cosmetics, beverages, food, and agriculture.

If the plan can be realized, Qudong Group will become a super giant spanning the Internet and traditional manufacturing industries.

However, the most taboo thing in corporate development strategy is to be greedy for big things and seek perfection. If you are too big and do everything, you will probably achieve nothing in the end.

Zhang Xiaolin thought for a while and said: "Mr. Li, Quwan Technology is currently in a critical period of listing. At this time, the group should not distract its energy to go long. It is best to wait."

Chen Peng also said: "I agree with Mr. Zhang's opinion."

Although they did not express their objections explicitly, they still expressed their opinions tactfully.

Zhao Jia, Yu Zhongfeng, and Liu Kaiyue did not say anything. They had followed Li Zhe for a long time and knew that he always had backup plans and never fought unprepared battles.

Since he said he wanted to enter the industry, he must have a complete plan, and he would not compromise because of anyone's objections.

Li Zhe's eyes lingered on Zhang Xiaolin, Chen Peng and others for a while, and finally fell on Zhang Xiaolin. "Mr. Zhang is right. The most important thing for the group at the moment is to fully promote the listing of Quwan Technology. It is not appropriate to do too many things and spread it out." Focus on developing other areas.”

Zhang Xiaolin and the others were stunned for a moment. These words were somewhat contradictory. Could it be that entering the manufacturing industry was just talk?

Zhao Jia said thoughtfully: "Mr. Li, you mean that you will not enter the manufacturing industry in the name of the group."

Li Zhe smiled and nodded, "Yes, this is just my personal plan."

"Today we are convening this meeting just to ask who is willing to participate."

Regarding the future manufacturing group, Li Zhe plans to become independent and no longer be under the Qudong Group. The two companies will cooperate in depth strategically and be independent.

This is also to avoid putting all your eggs in one basket.

Zhang Xiaolin and Chen Peng made eye contact, but no one spoke for a while.

Investment requires weighing the pros and cons, and no one makes a decision on the spur of the moment.

Liu Kaiyue wanted to be the first to express support, but was stopped by Li Zhe's eyes.

He roped Zhang Xiaolin and Chen Peng into buying shares and sharing interests, just to form a close community of interests. After all, if the future manufacturing group wants to develop, it must rely on Qudong Group and make full use of the advantages of new Internet media.

But if someone doesn't have the vision and doesn't want to participate, he won't force it.

"Mr. Li, can we also participate?" Yang Function, who was sitting aside and listening, suddenly said.

Li Zhe glanced at her, and then his eyes fell on Liu Yufei, Luan Xiaolin, Zhao Xiaodao and others, "Okay, I came to you this time also to consult your wishes."

"However, after participating, you must also assume corresponding obligations, such as promoting the company's products, low-price endorsements, etc."

For light industrial enterprises such as clothing, cosmetics, food and beverages, the biggest problem has never been production, but sales.

Production is not difficult, but whether you can sell things is the key.

Why are later internet celebrity anchors so popular and making a lot of money? Just because they can sell products.

So much so that production companies have been kidnapped by e-commerce platforms and Internet celebrities. The Internet celebrity e-commerce industry chain has taken away most of the profits. The exploiting companies can only continue to reduce costs and reduce product quality.

As a result, it becomes increasingly difficult for companies to make money, and it becomes increasingly difficult for consumers to buy good products. This is a completely evil path.

Qudong Group controls the largest new Internet media platform in China, including Qudong Short Video, Quxin, and Pinxixi, as well as a large number of top celebrities and Internet celebrities.

It also has the greatest advantage of entering into light industrial manufacturing.

Li Zhe asked Liu Yufei, Yang Function, Zhao Xiaodao, Chen Xiao, Sun Wanning, Zhao Mingyao and other top stars and Internet celebrities to participate, just to tie them up with options.

This will then cultivate a group of stars and Internet celebrity capital, and they will later set up companies to sign contracts with artists and Internet celebrities. Through the bundling of interests, they can indirectly affect the entire entertainment industry and Internet celebrity industry chain.

In contrast to this, the bit of options given out should not be mentioned.

"Mr. Li, I am willing." Luan Xiaolin was the first to express her stance.

Yang Function turned to look at her, and couldn't help but feel a little annoyed that she was beaten to the spot by the other party.

"Mr. Li, I am willing too."

Next, Liu Yufei, Chen Xiao, Sun Wanning, Zhao Mingyao, Chen Xian and others expressed their willingness to participate in the company.

They didn't understand business matters, so they actively participated in the shares out of blind trust in Li Zhe's personal abilities.

With the benefits of taking a stake in Quku Entertainment, none of them wanted to miss this opportunity.

"Mr. Li, I'm willing too, but I don't have the money to participate in the shares." Zhao Xiaodao said.

The money she borrowed from Li Zhe to buy shares in Quku Entertainment has not yet been repaid.

Li Zhe smiled and said, "It's okay. If you don't have any money, I can lend it to you again."

His money was not borrowed in vain. Not only did he need interest, but Zhao Xiaodao and the others also had to sign a deed of sale and a low-priced drama contract as collateral.

Zhao Jia and Yu Zhongfeng looked at each other, and then expressed their willingness to participate in the shares at the same time.

As soon as they took the lead, other senior executives immediately followed suit and expressed their willingness to participate in the shares. No one objected, including Zhang Xiaolin and Chen Peng.

Li Zhe nodded with satisfaction, then turned to look at Bai Wei beside him and said, "Bai Wei, you will be responsible for creating a clothing brand and preparing to build a factory."

Then, his eyes fell on Zhang Wenjun again, "Wenjun, you will be Bai Wei's assistant."

Zhang Wenjun was stunned for a moment. She didn't want to leave Li Zhe to prepare for a new clothing company, but with so many company executives present, she couldn't tolerate her refusal.

Seeing Bai Wei nodding, she had no choice but to nod accordingly.

I am going to wait until the meeting is over to see if I can find a way to make Li Zhe change his mind.