I really didn’t want to be a warm man when I was reborn

Since its listing in 2014, the development of Quwan Technology has fallen into a bottleneck period in the past three or four years. The growth of game revenue has slowed down significantly, and even experienced negative growth for a time.

This has also caused the company's market value to stagnate.

In 2014, the market value of Quwan Technology was US$43.654 billion, and now it is only US$51.1 billion, with limited growth.

Last year, the market value fell below $40 billion.

However, the market value of Wangyi has grown rapidly in recent years, exceeding the US$20 billion and US$30 billion mark successively, narrowing the gap with Quwan Technology.

The market values ​​of Penguin and Ali have surged year after year. In 2016, large-scale housing reform and real estate companies broke out across the country. However, the market value of Quwan Technology has remained stagnant, which also caused Li Zhe to lose his position as the richest man.

And his ranking on the rich list has been declining year after year.

Last year, his net worth of US$23.6 billion ranked fourth on the list, falling out of the top three.

(In 2016, the market value of Quwan Technology fell to US$36.8 billion when it was at its lowest.)

However, this year, Pinxixi went public, and the valuation of Qudong Video’s delivery model has also increased significantly. When the rich list is released again in October, Li Zhe is likely to be the richest man again.

Quwan Technology has developed rapidly in the past few years, mainly relying on the strong revenue-generating ability of many popular games such as "Aion", "League of Legends", "Dandan Tang", and "Divine Comedy".

There are also huge profits brought about by the successful export of 20 or 30 smart phone and iPad mini games such as "Angry Birds", "Temple Escape", and "Naughty Pig" overseas.

Especially after 2011, small games such as "Angry Birds" entered a period of explosive profit. In three or four years, overseas revenue even accounted for more than 60% of Quwan Technology's total revenue, which also allowed Qudong Group to catch up in game revenue. The Penguin Group.

But starting in 2015, the popularity of smartphone games has gradually cooled down, overseas revenue has dropped significantly, and even game peripherals can no longer be sold.

Coupled with the rise of the mobile game market, large-scale PC games and web games have begun to decline.

Although Quwan Technology has begun to expand into the mobile game market very early and has developed many popular mobile games such as "Jedi Strike Back", "Glory of the King", "Land of the Land", etc., the current growth in revenue from mobile games It can only offset the reduced revenue from PC games, web games and overseas markets.

To put it simply, Li Zhe played too many tricks in the past and created so many popular games, which made Quwan Technology make great strides and even run forward.

Now the early ones are starting to lose their effectiveness, but he can't open too many new ones.

In fact, the development of Quwan Technology has not slowed down, but has returned to normal development.

Since 2012, Li Zhe has rarely been involved in the specific affairs of Quwan Technology. His last order was to develop the two mobile games "Honor of Kings" and "Land of the Land".

On the one hand, Quwan Technology must return to a normal state of development and cannot always rely on him to cheat. On the other hand, he does not have much "foresight" anymore.

In his previous life, Li Zhe occasionally played games before he turned 30, but basically stopped playing games after he turned 30.

He only heard that "Genshin Impact" suddenly emerged and even became popular overseas, threatening the two game giants Penguin and NetEase. Penguin wanted to acquire the development company of "Genshin Impact" but failed.

But he had no idea what kind of game "Genshin Impact" was.

However, "Genshin Impact" was developed by miHoYo, which Li Zhe still knows.

Therefore, as early as 2012, shortly after miHoYo was founded, he invested in this small company with only a dozen people and became a major shareholder, but did not interfere in the company's development.

In January this year, miHoYo established the "Genshin Impact" project. Li Zhe made an exception and intervened in the company, adding additional funds to allow them to speed up the development of "Genshin Impact".

The initial development team increased from the expected 120 people to 300 people.

It no longer takes three years, but at most one or two years to complete the development of "Genshin Impact".

Li Zhe held this meeting to teach the executives of Quwan Technology.

Since Quwan Technology went public, the company's management has become a bit arrogant and inflated, and management has become rigid.

The several large-scale mobile games developed are technically outstanding and have rich content and gameplay, but they are too formulaic and lack highlights and novelty. Therefore, the games performed generally after they were launched.

This is also a common problem in large companies. They stick to the old ways and have too many people.

The leadership felt that as long as they followed the process, they could miraculously continue to succeed, so they began to implement a strict process system. Soon, employees regarded adhering to the process and discipline as the work itself.

Li Zhe wants to tell them that the most important thing about a game is always the player's experience. Don't teach players what games to play, but figure out what kind of games the players want to play.

We cannot dare to innovate just for the sake of stability.

And asked them to send someone to miHoYo to investigate.

miHoYo is a company that values ​​players. Its operating philosophy is "user first". Compared with Penguin Games and Net Yi, it is more daring to innovate.

miHoYo started from a very low starting point. When developing the first game "Honkai Impact 1", the team only had a dozen people. They didn't even know how to do it, so they borrowed other game systems.

Using the borrowed system, I made a pretty good game.

Games are just like writing online articles. Everyone is copying each other, but when copying others, at least come up with something new.

Li Zhe rarely gets angry, and this outburst silenced all the executives present.

After the meeting, he took Huo Mengyan back to the president's office.

Seeing Li Zhe's return, Zhou Qing, who had been sitting in the reception area waiting for a while, immediately stood up.

"Xiaozhe, have you finished the meeting?"

Why is his cheap mother-in-law here?

Li Zhe's eyes fell on Zhou Qing's face and noticed that her left cheek was swollen, looking like she was holding a piece of candy.

"Auntie, you are sick. How about I find a doctor to take a look at you?"

"It's nothing serious. I just have a toothache. Just take some medicine." Zhou Qingqiang smiled.

She didn't have a toothache, but she was suffering from mumps because she was anxious and angry.

Zhou Qing's biggest wish, which can also be said to be an obsession, is to one day officially become Li Zhe's mother-in-law.

Therefore, when she heard that Zhou Ziyu actually made his own decisions and gave up the opportunity to get the certificate with Li Zhe, she was so angry that she almost hit someone.

This is the position of the richest woman's wife. How could she, a silly daughter, be willing to refuse?

The richest man's wife for a year, she was also the richest man's wife, and after the divorce, she was also the richest man's ex-wife.

Isn’t it much better than being without a name and status like now?

Besides, you don’t want to be the wife of the richest man, I also want to be the mother-in-law of the richest man!

Zhou Qing tried her best to persuade Zhou Ziyu for several days, asking her to go to Li Zhe and tell her that she regretted it, but Zhou Ziyu was indifferent.

Seeing that she couldn't help Zhou Ziyu, she had no choice but to come to Li Zhe to see if she could save things.

"Auntie, let's go to my office and talk." Li Zhe also saw that Zhou Qing had something to do with him.

"Xiao Zhe, then I won't bother you!" Zhou Qing said accordingly.

Li Zhe took Zhou Qing to the inner office, and then told Huo Mengyan: "Find a better dental surgeon."

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