Korean Entertainment’s Future Insight

"The Birth of a Family" was promoted with Yoo Jae-seok and Lee Hyo-ri as the main propaganda objects, supplemented by the IDOL Kang Dae-sung, three powerful actors Park Yejin, Lee Cheon-hee, and Kim Soo-ro, and Yoon Jong-shin, a veteran love song singer. Of course, he also has a variety show and TV The screenwriter and director Luo Junning, who has achieved good results and has entered the big screen, is produced by a producer who has been put on a genius in the name of the new generation. The only orthodox MC by Liu Jae-shik brought Li Xiaoli, Jiang Dacheng and others by IDOL, The'powerful' lineup composed of actors attracted most people's attention from the beginning of the promotion. It also made housewives, middle-aged and elderly people who master the family remote control a deep interest, and the final result was also in the ratings. Get the biggest manifestation:

In the first two weeks, the first episode was broadcast in two episodes, which was completely shown by family members and showed the filming process of "Family" and familiar with family members. When the first episode was broadcast, it entered all circles with 17.7% of ratings. The insider’s vision is that the second issue has an audience rating of 18.9% so that the ratings of the first issue have not become a “product under vigorous publicity” in the eyes of others.

If the ratings of the two episodes of the first episode may be doubtful, then in the two episodes of the second episode, the new generation girl group Girls’ Generation captain Kim Taeyeon and the powerful and popular boy group bigbang captain Quan Zhilong served as guests. The ratings of this issue really allowed "Family" to achieve a high start: the ratings of 21.4% and 22.3% have completely established the first-line variety show status of "Birth of the Family". Such achievements are even current. "Infinite Challenge", which has achieved a very special status, did not have the results when it first aired. Perhaps it is still not as good as "Infinite Challenge", but there is no doubt about the potential of "The Birth of a Family".

In the next episode, Xuan Bin, the star of "Uncle", will participate as a guest. The program preview at the end of the second episode also filled everyone with interest. There will be an update when the new episode is broadcast. Good ratings results.

This is also due to the same vigorous publicity of "Uncle" recently. If "The Birth of a Family" has set off a storm in the Korean variety show this month, then "Uncle" is the hottest movie in the Korean film and television industry, although it is being filmed. , But from the very beginning of Hyun Bin’s dedicated news and serious injury rumors, in the past month, six stories of Korean film and television circles have been occupied by "Uncle". In recent investigations, "Uncle" is even more current. There is no one of the domestically produced movies that Korean people look forward to most.

The combination of "Birth of a Family" and "Uncle" is a complete combination of powerful forces.

In addition to Lee Jaemin’s proactive propaganda, the publicity of "Uncle" has also taken great efforts to prevent the prying eyes of outside reporters, making "Uncle" the most eye-catching film an insulating place for private news exposure. "Uncle" news, apart from the actively released news from Lee Jaemin, there is no more news coming out, which also makes movie fans more curious. Under such circumstances, Hyun Bin's participation in "The Birth of a Family" should be entered. Given the eyes of these movie fans, perhaps in this issue of the variety show, we can get more news and see the scene where the handsome actor Xuan Bin is playing games?

Of course, publicity is relative.

Because of "Uncle", "The Birth of a Family" has a better result, and there is a bigger expectation. For this reason, SBS also specially gave Luo Junning, the film crew of "The Birth of a Family" and the MCs each packaged a large Red envelopes to show thanks, but for "Uncle", if you can't take advantage of the current publicity trend to go online as soon as possible, then the publicity during this period of time is likely to be overwhelmed. This kind of thing is absolutely a waste!

According to the shooting of a normal action movie, the more invested and well-prepared movie takes, the longer it will take. However, in the movie "Uncle", it is different. One month is only one month. This action movie has actually come to an end!

Because Lee Jaemin spent a lot of effort on blocking the news, the outside world didn’t know the news. Even inside the crew, including Luo Junning, they suddenly made the crew run at high speed when they were taking part in the filming of "The Birth of a Family" because of Hyun Bin. Only after the suspension of the mechanism did they discover that they had almost shot "Uncle" in this month.

"It's incredible."

Luo Junning and Li Zhenfan looked at each other, and both saw the worry in each other's eyes, "Go and check."

Filming a movie in a month is not without things in the circle, but it is usually a small production, or a movie that is not a movie at all, but "Uncle" is not only a big investment, but also a lot of people. One month’s time is too short. It’s no wonder that the two directors, Luo Junning and Li Zhenfan, are a bit weird. However, after looking through the filming part twice, they confirmed that they are I really completed the previous shooting with a qualified or even a performance that exceeded my psychological expectations.

"Thanks to Junning for your script. If it weren't for such a streamlined script, we might have to spend more time, shoot more shots, and waste more energy, time and money. How could it be like now? In this way, this kind of work was shot in a month." Li Zhenfan breathed a sigh of relief, leaning on the chair, and suddenly had an urge to sleep over.

But thinking about it, Li Zhenfan will not really fall asleep now. The filming is now at the end, but the more serious it is when the end is over, so as not to make trouble in the last link, then I am sorry for the hard work of this month. Besides, he also understood why Zheng Yunzhe would ask to leave CJ Film and Television so hard. For this reason, he did not hesitate to offend a behemoth like CJ Group because of the big boy around him.

In this month, Li Zhenfan witnessed Luo Junning transform from ignorance of action movies to a qualified action film director. Such a speed of progress is really scary, in Li Zhenfan’s recognition Zhizhong, I have never seen such a person. Perhaps as the outside world said, Luo Junning is really a genius, and this genius can write a script with almost no redundant scenes and a wonderful plot, combining the two. , Luo Junning's future achievements in film will never be low.

Of course, this is not the real reason.