Perfect Superstar

Disney's animation blockbusters have dominated the domestic summer vacation for a long time, but in recent years there has been a trend of being overtaken by domestic films, but as one of the best film giants in Hollywood, no one will doubt its quality and box office.

, and All of them were released in advance, which is nothing more than a time difference to compete for the box office market first.

As a result, who would have thought that the three highly hyped martial arts films would come to such a disastrous end, that they would be crushed into scum by the later Disney films before the cannibalism stage even officially started!

By the 20th, the box office barely exceeded 400 million, and on the Internet, gossip and rumors about buying box office have increased.

So far, Marriott Pictures has basically given up on the follow-up promotion of this blockbuster, because everyone knows that there is no way to recover, and spending money on promotion is tantamount to throwing money into the water.

It's still good like this, the box office was less than 50 million in the eight days of the show, and it was a loss to my grandma's house. The lead actor Gu Lei who was jumping up and down on the Internet some time ago didn't even update his blog. Blog post deleted.

The higher the lift and the higher the jump, the harder the fall now!

As for, the producer is about to jump off the building, and the investor is willing to beg for food.

As for these three martial arts films, the audience's reputation is unanimously bad, and comments such as "change the soup but not the medicine" and "the plot is too bloody" can be found in the three.

Several film companies are too shy to get into the sheath, accusing each other of vicious competition, which makes people very speechless.

From the perspective of people in the industry, the martial arts IP that was hyped vigorously some time ago is now completely fried. The bubble that was blown up has been punctured, and it is basically declared dead.

With such a dramatic scene, many people can't help but refocus their attention on the film starring Lu Chen, the initiator of the martial arts IP.

The martial arts theme has already rushed, and the market accumulated by this IP has almost been exhausted. Then, if the film has been completed and is in post-production, can it turn the tide on the National Day file and re-establish the banner of martial arts movies?

There are not many people who are really optimistic about it. Although it is adapted from the most popular martial arts novel, and there are big directors and big stars joining in, the box office is not optimistic when the audience no longer buys it!

Perhaps the fame of Lu Chen, Chen Feier, Liu Gangsheng and other big names can attract many fans to buy tickets to enter the theater, but they are just consuming fans, and there is not much glory in preserving capital and making profits.

So there was an evil wind blowing out of nowhere, and while many media and public opinion criticized the three failed works, they did not forget to step on it a few times, wanting to prove their foresight.

As for the bad-mouthing media that made waves, Chenfei Media has always remained silent, giving people the feeling that no matter what others say, it has nothing to do with Chenfei Media.

This makes some people, unavoidably, a little around the corner.

"Are you going to never respond?"

At Chenfei Media Headquarters, Lu Xi, who had been holding back for half a month, finally couldn't bear it any longer. He ran to the special effects studio and found Lu Chen, who had been supervising the post-production all the time. After finishing this one, there will be no further filming, it’s an unfinished work!”

Chen Fei Media has publicly announced a long time ago that it will be divided into a trilogy, and the three films will be filmed consecutively and will be released separately from this year to next year.

Such rumors come out, not to say that it is completely unreasonable. The martial arts film was rotten, and how much the box office market can still have is a big problem. Under such circumstances, Chenfei Media continues to invest in the production and shooting of the remaining two films. To take great risks.

A few hundred million was spent, and in the end, nothing was returned. It not only hit Chenfei Media, but also had a very adverse impact on Lu Chen. After all, he was the one who initiated the martial arts trend.

If you are rational, the last two should be suspended indefinitely, and it is the safest and rational choice to continue until the market turns around.

It is also a logical and reasonable choice.

"These people..."

Lu Chen shook his head and said, "They just want to see our jokes, and hope that we will spend all our money and budget. It is naturally best for me to fall into a big fight."

Regarding the sinister intentions behind the unfinished rumors, Lu Chen has a clear understanding of the truth. He has already experienced the filth of some people, and in this circle, he is no stranger to it.

But they want to see Lu Chen's jokes, and Lu Chen is also watching their jokes!

Lu Xi rolled his eyes at him and said, "If we don't make any more noise, we're really going to be laughed at. It's almost August now, is the publicity going to start?"

Due to the bounced tickets, although the publicity budget and plan have been made a long time ago, they have not been implemented for a long time, and we need to wait until the right time to start.

The National Day file starts on October 1st, and there are still two months to go, which is a bit long as a publicity period, but it is completely fine if there is an advance notice.

For many Hollywood blockbusters, trailers are released a year or even earlier in advance, and they are promoted simultaneously.

Lu Chen thought for a while and said, "Wait a little longer, wait until the influence of those movies passes."

Lu Chen is a man but not a god. Although he was not optimistic about waiting for his competitors before, the current scene is beyond his expectation.

If the word-of-mouth of martial arts movies is ruined, it will inevitably have an impact on the society, so starting to promote it now, I am afraid that the audience will not only not buy it, but even have a rebellious psychology.

Lu Xi calmed down, and felt that Lu Chen's concerns were justified. She said bitterly, "It's all those shit-stirring sticks that hurt others and don't benefit themselves. They ruined good themes!"

Lu Chen smiled, his eyes fell on the computer screen on the workbench not far away, the matching host computer of the latter was calculating a CG picture.

"True gold is not afraid of fire, I have confidence in it, there is nothing to worry about."

Lu Chen said confidently: "Following the trend is not so easy, not to mention that they didn't even follow the real wind, and they deserve it if they shoot themselves in the foot. Let's follow our own steps and don't be led by others. "

"As for public opinion, go your own way and let others speak!"

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