Restart the Flying Age

Chapter 681: Word of mouth is not falling down

Stepping into the small building of the Silicon Valley branch, Wu Tao is even ready to face a group of ‘sorrowful soldiers’.

After all, there are strong opponents like Blizzard Entertainment to disrupt the situation. As a novice-type Tianxing game company employee, morale is almost unavoidable.

However, in the next moment, a scene of enthusiasm and thriving work appeared in front of him.

Everyone is busy with the work at hand with enthusiasm, without being affected at all.

In doubt, Wu Tao asked Shi Qianxue and Qiu Xiaotian, who took the initiative to usher in, "It seems that everyone's morale is good, how did you two boost the morale of these foreigners?"

Shi Qianxue guessed: "Boss, are you worried that everyone is affected by Blizzard Entertainment's release plan, resulting in low morale?"

Qiu Xiaotian then understood, and waved his hand indifferently: "Boss, these foreign devils are different from our Huaxia people. They don't think too much in their minds. To say it better is not afraid of powerful enemies, and say no. It sounds good that it is heartless."

"...Anyway, after the big guys heard about Blizzard Entertainment's plan, their enthusiasm rose a lot. I feel that it is an honor to be able to release games with such a veteran game company."

Shi Qianxue immediately added: "Director Qiu and I were worried before, but in such an atmosphere, as soon as they were infected by the positive emotions of everyone, they immediately felt that it was nothing big, but it was just a last fight."

"Well said!" Wu Tao admired.

Three people passed by the office booth and walked into a conference room.

Wu Tao sat down first and said: "However, Allen chose to release new game works at this point this time. 80% of them are not at ease. We can despise them strategically, but we still need to pay attention to them tactically."

Shi Qianxue nodded, "At least our investment in Internet advertising should exceed Blizzard Entertainment..."

At this moment, Qiu Xiaotian was puzzled and said: "I remember when I was an intern at Blizzard, they planned to release the StarCraft game in September 1998. Now I don’t know what’s going on, it’s ahead of schedule. so much?"

Wu Tao narrowed his eyes, "If Allen is specifically for our company to release in advance, then there will definitely be a lot of loopholes in game testing. In this regard, we may also have a bit of advantage."

Shi Qianxue disagreed, "It's impossible. According to Allen's style, he usually strives for excellence to a heinous level, and will never sacrifice the characteristics or stability of the game for the sake of rushing the construction schedule or other purposes. of."

Seeing that the two people differed in their opinions, Qiu Xiaotian waved his hand and said: "This is easy to be sure, and I'll know it after I check with the people from Blizzard."

The three people discussed the details of the press conference three days later, and they all separated.

Then Qiu Xiaotian bought a 586 high-end computer for Wu Tao, with a 19-inch exquisite tube display. Although it was very heavy, the display effect was unexplainable.

The operating system is the English version of in98. Fortunately, Wu Tao can't be troubled by this.

It didn't take long for Wu Tao to use this computer to surf the Internet smoothly.

Compared with the backward situation of dial-up Internet access in China, broadband has already been used here in Silicon Valley.

The speed of surfing the Internet can be said to be very comfortable.

At least Wu Tao roams several internationally renowned game player forums, and his fluency seems to have returned to the new century.

In the major player forums, posts about counter-strike still occupy the largest proportion, but as the release day approaches, the proportion of StarCraft posts is also increasing.

And in terms of click-through rate alone, there is even a tendency to surpass counter-strike-related posts.

Later came to the top.

The gold cup and silver cup are not as good as the reputation of game players.

With word of mouth, you can win the unreserved trust of game players and fans.

The current Blizzard Entertainment is like this, they occupy the advantage of word of mouth, and have firmly occupied the first opportunity in this new game release PK.

This will undoubtedly be an uneasy tough battle.

Thinking of this, Wu Tao seemed to be able to understand Molly's idle mentality.

It was sunny in Los Angeles on March 31.

Tianxing Game Company held a new game conference in the five-star Hilton Hotel.

This specification can be said to be quite high.

In contrast, Blizzard Entertainment held a small press conference at its company headquarters, which seemed much more low-key.

Blizzard Entertainment's press conference was hosted by Allen, while Skywalk Games' press conference was hosted by Li Ming, the main developer of Counter-Strike.

At the press conference, the counter-strike BGM and some effect films were displayed, which seemed quite exciting.

In the subsequent Q&A with reporters, the exchanges between the two sides were also very active.

But Wu Tao knows that these are uncountable. The ultimate win or loss lies in only one point, and that is the performance of game sales.

Both games currently offer two sales models.

One is a game disc, which is generally valued at between 19 and 79 US dollars. As a result, StarCraft, like Counter-Strike, chose the price of $59.

The other is to register an account by selling keys on Battle.net. This is relatively cheaper, but it costs as much as 39 dollars per key!

As for pricing in Europe, although there are some differences, the overall value difference is not large.

In the Asian region ~www.wuxiaspot.com~ the sales of StarCraft have not yet been covered. The Counter-Strike games are all installed in Internet cafes in the China Mainland, and the registration of Battle.net accounts is all free.

So there doesn't seem to be much difference between the two.

At the same time as the conference was held, Vivendi, an established game publishing company, has already distributed well-made game discs to various sales terminals.

It's just that this issuance model that relies on sales terminals has to wait until the next day to accurately count the sales data of the previous day.

However, the number of people registered on Battle.net is extremely intuitive and easy to count.

Perhaps it was a tacit agreement that both companies will broadcast the sales data of the new game in real time on the world's largest game player forum.

The data was refreshed for the first time. As of the end of the press conference, the number of new StarCraft accounts on Battle.net has exceeded 10,000, and the number of newly registered counter-strike accounts has just exceeded the 1,000-person mark.

The difference can be said to be quite obvious.

Shi Qianxue, who has been straining his roots all the time, looked at the data and immediately shouted, "It's over, it's over. This time, it's overwhelmingly complete."

Qiu Xiaotian frowned as well, but clenched his fists so that the veins on his hands burst out.

The situation can be said to be rather not optimistic, but Wu Tao did not give up, still sitting in front of the computer, constantly refreshing the performance data broadcast posts...

As of the end of the conference two hours, StarCraft’s Battle.net account number exceeded 20,000, and Counter-Strike broke through 3,000.

The gap is still big, but this change in growth rate is a bit of a sign of catching up...

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