Rewrite the Technological Landscape

Chapter 139 Game Industry

Dafeng Science and Technology’s leading products have been recognized by market users again and again, and some industry leaders have also begun to take action, and Meng Qian, who has already foreseen this market change, is also planning something.

On November 1, 2001, Meng Qian came to Taiwan Province. The first company he will visit today is the memory of a generation, Hantang.

The game industry in Taiwan Province in the 1980s was considered a bright period, and it also brought a batch of impressive domestic games to everyone. In later generations, everyone may be more familiar with Daewoo. After all, the Xianjian series and Xuanyuanjian series are indeed very popular.

But for players who have personally experienced domestic games in the 1990s, Hantang will definitely have a place in their hearts.

In 1994, "Flame Dragon Knights", which broke the monopoly of neon war chess games, "Heaven and Earth Tribulation" and "Youcheng Fantasy Sword Record", created after the DOS system and Windows alternated in 1995, are all classics.

It's a pity that Hantang, which has the significance of the times, did not survive the two consecutive game storms after 1995.

In 1995, the first storm occurred in the game industry in Taiwan Province. The DOS system and the Windows system alternated, and a large number of game manufacturers were confused.

It was not until 1999 that game manufacturers basically recovered from this storm. Then in 1999, domestic game manufacturers encountered a second storm, which came from the double-sided attack of Koryo online games and neon games.

Everyone knows the influence of Koryo online games on stand-alone games, but Neon Kingdom brought another influence at that time, the combination of game quality and game promotion.

Games in the 1990s were quality-oriented. After the 21st century, foreign countries began to focus on publicity, placing quality and publicity in an almost equally important position. At that time, game manufacturers in Taiwan had almost no concept of publicity.

In those few years, Daewoo and Zhiguan transformed in time and increased their efforts on the sales side. Unfortunately, Hantang, founded by a few game enthusiasts, did not seem to understand the importance of publicity. A "Youcheng Fantasy Sword Record" gained the most Good word of mouth, but less than 200,000 sales.

Therefore, in 2002, Hantang was acquired by Zhiguan, and the myth of a generation of games came to an end.

So in this life, Meng Qian is going to take over Hantang, and it will be at the end of 2001, because Hantang is already short of money at this time, but the core team has not left. If we wait until next year to buy Hantang, the core team The members are almost gone.

What Meng Qian wants is not only a company, but also talents.

The advantage of rebirth appeared again, allowing Meng Qian to always acquire companies full of potential at the most cost-effective time.

After coming to Hantang, Meng Qian saw that all four founders of Hantang were present. At this time, Dafeng Kechuang, as the number one brother of online games in China, still has a certain status in the game industry.

Coupled with the fact that these companies in Taiwan Province were not doing well in 2001, and looking at the annual sales of an online game of Dafeng Kechuang, which was nearly one billion yuan, they were also curious about what kind of person Meng Qian was.

After taking a seat in the conference room, Ye Mingzhang, one of the founders of Hantang, exchanged a few polite greetings, and Meng Qian directly expressed his intention, "Four, I know that Hantang has encountered some difficulties recently, and Hantang is very suitable for Dafeng Branch. At the same time, I personally have a very high interest in Hantang, so I wonder if the four of you have any ideas for making some changes?"

"Mr. Meng, to be honest, Hantang is indeed in some trouble now." The first sentence he spoke revealed that Ye Mingzhang was not a seasoned businessman. "After knowing that your company has the idea of ​​acquiring, we have also discussed it in private for a long time. We hope to give Hantang a better future, but the premise is that it will indeed be better."

"If you have any concerns, just speak up."

The four looked at each other, and it was still Ye Mingzhang who spoke on their behalf, "Dafeng Kechuang is making online games. Mr. Meng is now buying Hantang. Does he want to make all of our game brands into online games?"

Meng Qian smiled lightly, and the communication method like Ye Mingzhang is his favorite, and it is not tiring, "On the contrary, I know that Hantang has been relying on online games in the past two years, but the real purpose of my acquisition of Hantang is to In the production of stand-alone games."

Ye Mingzhang looked puzzled, "Mr. Meng himself is an online game player. He should be very aware of the rapid development of online games and the gradual depression of stand-alone games in the past two years. Why did you choose to make stand-alone games at this time? It's hard for people to understand. ah."

"Who said stand-alone games are going to be in decline?" Meng Qian asked with a smile, "My "Legend of God" has been making trouble in the Neon Kingdom for so long, but it's because their console games taught me how to behave.

Any game category will have its audience. The game reshuffle in the past two years is not the game type, but the game quality. In the future, there will be fewer and fewer game companies, but each type of game manufacturer will gain more profits.

So from the very beginning, Dafeng Science and Technology's plan for games was not to be an online game company, but to be a game industry. "

"Game industry?" This concept, which was not mentioned much in 2001, made Ye Mingzhang and others quite curious.

"Dafeng Kechuang's pursuit of games is high quality." Meng Qian turned on the computer and played a video, "Show the four of us a little bit about what we are doing."

Looking at the content of the video, Ye Mingzhang and others are making games after all, so they immediately understood, "Dafeng Kechuang is designing a 3D game engine? Even the supporting 3D plug-ins are all original?"

The video continued to play, and Meng Qian responded, "Dafeng Kechuang is about to release two new games, and you must have seen the warm-up on the Internet, but these two games are still 2D. Now I started Seeking more talents is for the next goal: 3D games, including 3D online games, including 3DRPG, including 3DRTS.

In addition, Dafeng Science and Technology will continue to use ancient mythology as the background and games as the basis to start film and television creation. Everyone is invited to come now, for this general direction.

After the acquisition of the company, I only control the product design. The management and development of Hantang's existing team are still dominated by four people, and I will not intervene more.

In addition, I can give you a number. In 2002, Dafeng Science and Technology invested at least 100 million yuan in games. "

"100 million?" Ye Mingzhang stared at the boss of the four, and looked at Meng Qian in shock. This was 100 million in 2002, and the investment cost of the later "Legend of Sword and Sword 6" was only 20 million.

Meng Qian gave them a positive expression.

The expressions of Ye Mingzhang and the others have completely changed. Originally, the company was almost unable to hold on recently. At this time, someone bought it, and they can still let themselves continue to manage the company. They have such lofty ambitions and money to burn. There is no reason to say no.

The four of them are actually not ignorant of their own problems, but they really don’t know how to operate them. If you let them make the game well, they can do well. The founders of Hantang have been studying since high school. The master of game development, this is also the internal reason why Han Tang was able to make games so well.

The founders themselves are truly passionate and capable.

In the end, Dafeng Kechuang successfully acquired Hantang for 25 million yuan.

After coming out of Hantang, Meng Qian went directly to the next target. Due to the booming game industry in Taiwan in the 1980s and 1990s, there were so many game companies. In two consecutive storms, all game companies They have all been hit, some have declined like the Hantang, and some are still lingering at the moment.

Even for Daewoo, life in 2001 was not easy.

Therefore, Meng Qian’s goal in coming to Taiwan this time is not only Hantang, whether it is Maowei, Songgang, Huayi and other companies that have survived in the future, or happy boxes and digital cells that have closed down in the future. For Meng Qian, it is a cheap talent pool.

After staying in Taiwan for three days, Meng Qian finally acquired 7 game companies in Taiwan with 56 million yuan, but Daewoo was not included.

It was very interesting for Daewoo to acquire himself by himself before, but now he seems quite confident. They are willing to accept Meng Qian's capital injection, but they are unwilling to accept Meng Qian's acquisition.

After thinking about how the IP of the Immortal Sword of Later Generations was disabled by Daewoo, Meng Qian was no longer interested.

In this life, let's do a good job of our ancient myth IP.

After dealing with the affairs of the Taiwan Province, Meng Qian barely took a break, and directly boarded the plane to Wuhan to carry out the second step of his game layout

Thanks to Long Shao LL1 for the reward!

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