Rewrite the Technological Landscape

"The opening of this press conference seems to have raised the base point a bit high." Meng Qian faced everyone with a smile, "But in my opinion, our mobile phone can afford to redefine mobile phones and usher in a new era of mobile Internet. title."

"Crack, clap." The crowd applauded.

"I believe that everyone must be curious about what product can make me so confident, so let's not gossip and just look at the big screen." Meng Qian turned to the side and opened the prepared product PPT, "These mobile phones everyone Should be familiar."

What appeared on the PPT was the most popular mobile phone models of Nokia, Motorola, Blackberry and other brands in recent years. "Let's take a look at these mobile phones. What do they have in common?"

There were only some whispered responses at the scene, because everyone couldn't catch Meng Qian's point.

Fortunately, Meng Qian is not a joke, "In the past two years, we young people love to say a word. This is an era of looking at faces. This sentence is not only applicable to people, but also to products. The commonality of these mobile phones is that, They all have physical keyboards, and it is the existence of physical keyboards that greatly affects the appearance of mobile phones.

So we have been thinking, is it possible to cancel the physical keyboard and make the mobile phone into a more integrated, lighter and more streamlined appearance. For this reason, we have spent five years exploring an important technology, multi-touch technology. "

Meng Qian briefly introduced the multi-touch technology and continued, "Thanks to the multi-touch technology and the LED screen independently developed by our Dafeng Group, we have redefined the appearance of mobile phones. Everyone looks at the big screen."

What appeared on the screen immediately was a smart phone that is familiar to future generations. There are two dynamically rotating mobile phones on the PPT. The difference lies in the size, which is 3.5 inches and 4.0 inches. The ancient computer adopts the same one-piece cutting technology. The aluminum alloy material can not only improve the texture, but also increase the pressure resistance of the mobile phone.

The biggest breakthrough in the appearance of the entire mobile phone is that it completely abandons the physical keyboard, so how to input text? Let's look at a simple video demonstration. "

When the video showed how to press the screen with a finger to complete the input function, the first wave of applause climaxed tonight.

After introducing the appearance, the next step is to introduce the functions, "It can be said that no current mobile phone can carry powerful software functions. Although many of our mobile phones can also achieve various entertainment, but the functions are single and the experience is Insufficient, what we want to achieve is to make the software on the mobile phone have an experience comparable to that on the computer.

Again, let's take a look at a few demos, hard workers bring up their phones. "

Su Tianyue handed a 4.0-inch mobile phone to Meng Qian's hand, and then the staff projected the content on the mobile phone to the big screen, "Let's first verify the actual use of the multi-touch technology mentioned just now. "

This mobile phone of Dafeng Group does not have a Home button, which expands the screen area, but it has not yet achieved a full-screen effect. Press the power button on the right side of the phone to wake up the screen, and then enter the password.

As for why, because Meng Qian is unwilling to completely instill his own ideas into the employees, many things are jointly thought out by himself and the employees. Whoever stipulates that these designs of Apple must be good, and whoever becomes popular is the classic.

Meng Qian first did some simple operations, including sliding the screen up and down, left and right, inputting text, opening and closing applications, etc., but it was these simple operations that caused a commotion in the scene.

Then Meng Qian first opened the video software and played a movie for everyone, and watched the movie directly on the mobile phone, and it still has such a big screen, which is naturally impossible for other brands of mobile phones.

Next, Meng Qian began to show you more applications. The first one is the mobile Kunpeng browser. Enter the same URL as the computer, and successfully open Yinghaiwei’s official website and Taobao. The page size is perfectly adapted to the mobile phone.

Afterwards, Meng Qian showed everyone the mobile phone rumors on the spot. It was completely different from the mobile phone rumors in the past. It had a more perfect interface, more comprehensive functions, and almost the same rumor circle as the computer terminal.

At this time, Dafeng Group has a natural advantage compared with Apple in making smartphones. Dafeng Group has a bunch of applications.

It has developed dozens of applications for its own smartphones early on, and now Apple is simply incomparable.

After showing a few applications, Meng Qian began to explain after the scene was shocked, "Everyone must be wondering why our smartphones can have such a good mobile application performance. Of course, it is impossible just because we have changed the shape. The core reason is that we have developed a brand-new smart phone system. It is this system that has completely changed the mobile application environment and built a new mobile application platform.

This is the Hongmeng system that our Dafeng Group spent several years developing. "

Next, Meng Qian took a little time to explain the Hongmeng system, but he didn't talk too deeply, and the reason is very simple. People don't understand too much, and I haven't seen Apple talking about the system at the press conference. , In addition, Hongmeng system is the world's first mobile phone system in the post-smartphone era at this moment. Everyone has no idea about many things, let alone ordinary users. Over the years there are many places to compare.

The introduction of the mobile phone system is mainly to explain a few core points. The architecture is still Linux architecture, and the system is 32-bit. As for the open source issue, it is just like a computer. The Hongmeng system actually comes with a lot of functions, and it is not clear now, it is probably good to have it, but there is one thing that Meng Qian specifically mentioned, that is the security issue.

The security protection system and privacy protection system that comes with the Hongmeng system are very important things. Of course, many people at the press conference did not understand the significance of this thing, and they will know it after the product is released on the market.

For the Hongmeng system, everyone now feels that it is a novelty, after all, no one has experienced it.

After the system, another important link that is indispensable is naturally the mobile phone chip.

Now that the mobile phones are coming, things about the independent architecture cannot continue to be low-key. At the press conference, Meng Qian showed everyone the processor of the mobile phone, the D1 processor, which adopts the independent architecture of Dafeng Group, 65nm process, and runs on the main The frequency is 420MHZ, and the highest dynamic main frequency is 667MHZ. Compared with the current mobile phone chips on the market, it has smaller volume, lower power consumption and higher performance.

As for the architecture, the press conference now only named a few cores. The Hongmeng architecture uses a simplified instruction set, because as an architecture adapted to new smartphones, it does not need to be compatible with the tedious content of the past like X86, and the entire architecture is very light. , more convenient to produce, and lower in cost. It is impossible to reveal too much about this thing.

Meng Qian repeated this sentence several times at the press conference, "This is the architecture we specially designed for D series mobile phone chips."

The atmosphere that Meng Qian wants to create deliberately is that this architecture is only designed for mobile phone chips, and has no other meaning, and repeatedly eliminates some people's concerns and ideas.

As for how much development it will have in the future, I didn't expect it either.

In order to further indicate that the architecture is developed for smartphones, even the name is deliberately called Hongmeng architecture, which makes people feel that the architecture from mobile phones to systems to chips is the same.

So when the name of the mobile phone was exposed, it was called Hongmeng mobile phone as expected.

Finally, Meng Qian introduced some supporting functions of Hongmeng mobile phones, such as a very important thing in the future, the camera function. The first Hongmeng mobile phone is equipped with a 5-megapixel camera function, using the CMOS sensor of Dafeng Group, and Largan shot.

Another example is a technology that is not optimistic now, dual card dual standby.

Regarding dual-opening and dual-standby, China Unicom and Samsung, Motorola and other international companies secretly developed it at the first time in China. Then these international companies came to a conclusion after researching for a period of time. It is difficult to overcome the dual-opening and dual-standby technology, but there is no future market. , It was not worth investing in, and the result was disbanded.

Because mobile phone manufacturers in most foreign countries are bound to operators. For example, the iPhone 2G is bound to ATT.

But in China, especially in this era where black cards are flooding, there are still too few dual-open and dual-standby users.

However, Yulong Coolpad is very optimistic about this technology, which is looked down upon by international companies, so it began to invest in research and development in 2004. In 2005, it launched the first real dual-card dual-standby mobile phone that is currently recognized.

It’s just that in this life, this technology was robbed by the Dafeng Group, but strictly speaking, what the Dafeng Group robbed was not just Coolpad’s patents, because the dual-open dual-standby technology is a bit like the multi-touch technology, involving too many patents , There are too many companies with relevant patents. Foreign companies such as Nokia, Motorola, Samsung, and Global Online have relevant patents. Domestic Huali applied for patents earlier than Coolpad, and later Xiaomi also applied for related patents, which also triggered the incident of Coolpad bombarding Xiaomi.

To put it simply, dual card dual standby can be traced back to the 1980s. Omi Corporation applied for some related patents as early as the 1990s, and Huaxia Corporation began to follow up after 2002. Especially after the emergence of Coolpad, it applied for a large number of related patents. patent, but in the end it still failed to fully deploy, so Huaxia has no ability to monopolize this patent.

Apple took advantage of this loophole when it was engaged in dual-enabled dual-standby, and went to get two patents and created its own dual-enabled dual-standby technology. Coolpad wanted to sue it, but it was a bit wrong, so it is said that Huaxia enterprises are building professional barriers. , It's really too tender.

What's even more frightening is that, without patent barriers, Coolpad disclosed the dual-opening and dual-standby technology in order to accommodate China Unicom. Looking back at the lawsuit, I found that no one can win.

Fortunately, there is Meng Qian, a patent madman, in this life. Compared with multi-touch, this thing still has a bit of a monopoly opportunity. The opportunity is that foreign companies really don’t take it seriously at the moment, unlike multi-touch. Touch technology has many related products before iPhone 2G.

Therefore, including CDMA/GSM dual-mode mobile communication method and communication equipment patents, multi-card two-way transceiver mobile phone utility model patents, dual-card dual-standby mobile terminal SMS delivery report realization method and device invention patents, etc. are not Coolpad’s patents The group has done it, even including the loopholes that Apple will take advantage of in the future, Meng Qian also asked the R\u0026D team to do it.

After introducing some supporting technologies, the press conference came to an end and began to announce the price. At this time, the Hongmeng mobile phone only has 32M memory, but it is also stronger than the 16M of the iPhone 2G. There are 4G, 8G, and 16G three kinds of space to choose from.

The sizes are 3.5 inches and 4.0 inches.

The final pricing starts at 2,999 yuan in China, and the highest configuration is 4,999 yuan.

The European market starts at 499 yuan, and the highest configuration is 799 yuan.

In the end how this mobile phone is, we still have to wait for the user to use it in person to have the most authentic judgment.

But at least the new appearance design shown to everyone at the press conference, the operation of multi-touch technology, and the multiple innovative functions such as music player, video player, and camera on the phone are really eye-catching. It is also full of expectations.

After the press conference, the Hongmeng mobile phone was featured on major IT media around the world and became a hot topic in the industry.

At the Apple headquarters at this time, Jobs lost his soul when he watched the replay of the Hongmeng mobile phone conference.

Meng Qian doesn't know what changes Apple will make, but the Apple conference is tomorrow.

There is not much time left for Apple.