Rewrite the Technological Landscape

In the next few days, the operation department is quite busy. On the one hand, it has to make things lively, and on the other hand, it has to warm up the upcoming programs.

On June 5th, in Mangzhong, Qingfeng.com began to vigorously promote a documentary: "China on the Bite of the Tongue".

Huaxia has the world's most dramatic natural landscapes, plateaus, mountains, lakes, coastlines. This geographical span facilitates the formation and preservation of species, and no single country has so many potential food raw materials.

"A Bite of China" is jointly produced by Dafeng Group and CCTV. The content of this life will be different from the previous life, but this opening line was suggested by Meng Qian because he remembered it clearly, and it was also used as this in the end. The opening line of "China on the Bite of the Tongue".

This life's "China on the Bite of the Tongue" has 12 episodes, which are broadcast on CCTV, and Qingfeng.com broadcasts simultaneously, with two episodes a week, on Thursday and Sunday, for a total of six weeks.

The theme of the first episode is man and nature. Through the stories of six families, it describes the Chinese people's awe of food and expresses the daily ritualization of Chinese food. Thus showing the special significance of diet in Chinese social life.

On June 8, the second episode of "A Bite of China" was broadcast, which happened to be the Dragon Boat Festival, and the theme of this episode was "Food and Folklore".

Through two episodes of the program, "A Bite of China" immediately aroused heated discussions in the society. The fundamental reason for the success of "A Bite of China" is not because of its excellent production, nor because of the temptation of food, but because it evoked Huaxia. human resonance.

And these two programs have successfully inspired the deep voices of the Chinese people.

In the West, eating and drinking is regarded as a daily thing. Eating is to fill the stomach and satisfy the desire of the stomach. Therefore, many religious festivals in the West have fasting activities.

However, Huaxia's food concept is completely different.

In China, no matter whether it is big or small, good or bad, weddings and funerals, it is inseparable from diet. Diet has already surpassed the level of physiological needs for food, but contains complex cultural meanings and has risen to a cultural symbolic system. Diet, as a non-verbal method of information transmission, condenses various internal concepts and mental states of Chinese people, and expresses the subject's psychological desires and beliefs through specific food methods.

Longevity noodles for birthdays, premature babies for wedding banquets, moon cakes for Mid-Autumn Festival, and fish every year for New Year’s Eve dinners. The mystery and power of food lies in its universality.

It sinks culture into life, and life, seemingly ordinary and secular, exists in every society and is the most enduring thing.

So many people don't realize that this cultural heritage has become a part of our life, which is a great cultural heritage.

In just two episodes, "China on the Bite of the Tongue", which has different content but the same core, became popular again. Just as the comment with the most likes on the hot search at this time said, behind the food of China is hidden in the depths of Chinese culture The genetic code and cultural landscape are the most vivid manifestations of the cultural traditions, ethics, values, beliefs, and aesthetic tastes of the Chinese nation.

And what Meng Qian has to do is to push "A Bite of China" to the public.

However, "China on the Bite of the Tongue" is difficult for foreigners to resonate with. Although the response after the film was released was not bad, the comments from foreigners are basically around the food itself, expressing their appreciation for the fact that Chinese people can eat so much food envy and dislike of their own country's food, but it is still too difficult for them to understand what is behind Huaxia food.

"A Bite of China" goes out, in a sense, it is actually more for overseas Chinese.

Because of this, a program that Dafeng Group has been preparing for a long time is finally launched this June.

In 2008, the popular variety show in China was "I Love to Remember the Lyrics". After seeing this variety show, everyone should be able to recall what kind of variety show era this is.

In recent years, many young people in China will watch foreign variety shows through the Internet, especially Korea's "Love Letter" and "XMAN", which are very popular in China.

And under the background of such a variety show, Qingfeng.com silently created a brand new talent show variety show, the name is: "Hua Liu! tide! "

It has the meaning of Hualiu and Chao, and also the meaning of Hualiu Chao.

What this program wants to create are Hualiu stars and Hualiu works that can go international. As for the types of works, they can be pop music, rap, dance, musical instruments, or even magic. The key is to let Hualiu Streaming elements are on the rise and are loved by more young people and foreigners.

In the end, the program will select the first Hualiu group, which will directly sign a contract with Dafeng Entertainment, enjoy the training and promotion from Dafeng Entertainment, and start to go international in packaging and operation.

In the past, for a long time in the future, many people in the field of traditional Chinese art will stand up and try to make traditional Chinese art more popular with the public, thereby promoting the development of traditional Chinese culture in various fields. Each field is fighting on its own. Although there are a few people who have developed well, the overall situation still hasn't caused much change.

Another point is how to combine traditional things with popular things. I really want to do this well. On the one hand, I need to find relevant talents, and on the other hand, I need a very professional team, not only the production team, but also the production team. To cooperate with the operation team.

Therefore, Dafeng Group finally decided on such a program.

"Hua Liu! tide! "After the first two rounds of knockout rounds, the global voting will start. Netizens from 11 countries have already decided to participate in the voting. The program is very clear about taking the international route. It is useless to conquer Chinese audiences. It is necessary to conquer all countries. This is the last time a variety show made a bold attempt. Of course, the operating investment is also very large. Fortunately, Dafeng Group has money.

Compared with "China on the Bite of the Tongue", "Hua Liu! tide! "As a talent show variety show, it is easy to understand, concise and clear, and is more suitable for going out.

At the beginning of the show, the song "Blue and White Porcelain", which became popular in this year's spring evening, played. Zhou Milk Tea appeared in the camera and sang the song chicly, and proudly said to the camera after the song was over, "Hua Liucai It's the cutest."

And Zhou Milk Tea will also be in charge of "Hua Liu! tide! "One of the five mentors.

After all the mentors were seated, two hosts Xue Mingxuan and Qu Siqi trained by Dafeng Entertainment came to the stage, "Welcome everyone to the first large-scale online talent show variety show "Hua Liu! Chao!" .”

After briefly introducing some program background and instructors, the rules are introduced.

The show recruited 118 contestants from all over the world, including amateur contestants and artist contestants. Dafeng Entertainment is not interested in any topical traffic stars, but only strives for strength, so it took a lot of effort just to find people.

Everyone prepares performances and receives marks from their instructors. In the first round, 9 people will be eliminated. Afterwards, everyone will enter the team of five instructors according to their talent and preference, and start the PK in the group. The first two rounds of elimination are mainly based on the opinions of the instructors.

Afterwards, the global voting will start, and there will be a cooperative stage, free combination PK, breakout competition, semi-finals, and finally the finals to select 18 Hualiu members.

Among the final 18 people, there will be a team, and there will be an individual debut. There is no standard for death. The standard is determined by everyone's own strength.

After introducing the rules, the host said passionately, "This summer, let Hualiu explode the world!"