At the end of June, Hongmeng, Apple, and Lumia 920 were listed one after another, and Dafeng Group, which had been silent for a long time, finally began to spend money on publicity.

At the beginning of July, Dafeng Group launched a large-scale promotional activity in Europe as the 12 TOP sponsors of the 2012 London Olympic Games, the London Olympic Games partner, and the London Olympics supplier. Among them, Hongmeng mobile phone became the highlight of this promotional activity .

In Asia, Hongmeng directly launched omni-channel marketing, crushing its opponents with hard power.

Faced with the actions of the Dafeng Group, Apple, Nokia, and Samsung had to spend more money on the original basis. This is undoubtedly worse for Samsung and Nokia, which are already struggling, but they have no choice. It is really unexpected Hongmeng 6 is so explosive, directly using the product has overwhelmed the brilliance they have been marketing for so long, and now it has been pushed to this level. If you don’t follow suit, the money you spent before will be wasted.

Of course, brands such as Huawei, ZTE, and Xiaomi also have to follow suit.

So much so that throughout July, users from all over the world felt that the advertisements they saw most often when they went out seemed to be mobile advertisements.

On July 27, the London Olympic Games opened, and one thing gradually began to ferment in the UK.

As more and more tourists using Apple mobile phones came to London, England, they found one thing, Apple's map always gave wrong guidance, which greatly affected their travel, and even caused some people to miss the game.

As expected, there was a problem with Apple Maps, but there was no large-scale concentrated outbreak to detonate this matter, and the London Olympics just became the fuse of the outbreak.

Because the interests of a concentrated group of users have been directly lost, it is not cheap for everyone to come to London, and the tickets for the game are even more expensive. This cannot be tolerated.

And from the point of view of Meng Qian’s two lives, the problem of Apple Maps in this life seems to be more serious. This may be related to Apple’s hard work and early listing. After all, Apple was released in September, so don’t underestimate it for three months. , because according to later interviews, Apple knew that there was a problem with the map, but in order to squeeze Google hard, three months is enough to solve many bugs.

In early August, Apple Maps problems erupted.

"Strongly urge Apple to be responsible for our losses, Cook must come forward and apologize!"

"Apple, just be honest with your system. Can you stop touching mobile apps? Have you ever made any decent apps?"

Just when Apple was deeply involved in the map incident, Google, just like its previous life, hurried out and stepped on it.

On August 10, the person in charge of Google Maps first publicly stated, "Apple has long regarded us as a thorn in the side. They have always wanted to pull our map out of IOS, but they still want to push the problem to us because we Speech services are not supported.

We can provide voice services for Android, but how can we refuse to provide voice services for Apple? You should ask how Apple puts pressure on our development on the grounds of privacy.

All of this is to kick us out of IOS.

Apple will always be so hypocritical. "

Google's revelation quickly caused a sensation in the market, and after a long time, it turned out that it was all caused by Apple's own selfishness.

"Apple has always advertised itself as a company that puts user experience and user value first, so may I ask Apple to deprive users of the right to enjoy better applications for this selfish purpose, is this what you call customer first?"

"Google and Apple, I will stand on Google without hesitation. Google's software products are really much better than Apple's, and Google at least treats users as human beings."

"Everything Apple does is aiming for monopoly, and it promises every day that Apple will not monopolize. Cook is a big liar."

The market's accusations against Apple have further erupted, and it is not clear whether there are Google troopers in it.

At this time, Google did something very cleverly. It stated in a very high-profile manner that Google had submitted an iOS6 map application application to the iTunes AppStore, and almost printed this matter as a poster and mailed it to everyone. It's really hitting Apple in the face.

For a while, Google pushed Apple into the most embarrassing situation. Your Apple map is not good, but you have cut off so many of our cooperation. Now, Google is applying to enter IOS as a third-party application. What we have done All of this is for users, so you can say whether you accept our application from Google.

If you accept it, there will be no place for Apple's old face. If you don't accept it, then wait to be scolded by users.

"Apple should not be afraid of being scolded. From the earliest iPod nano screen scratches, to the iPod battery door, to the iPhone price reduction door and the antenna door, Apple has never apologized to users, and wants Apple to bow to users. You guys think too much."

"Apple really takes itself too seriously, especially this Cook. The iPhone 5 is the most disappointing Apple I have ever seen. Sure enough, Apple in the Cook era has nothing to look forward to."

Seeing that Apple was caught in a dilemma, Meng Qian, who has always advocated peace, naturally couldn't do nothing, so he had to help Apple.

On August 16, Gale Group announced in a high-profile manner that the company has submitted an iOS6 map application application to the iTunes AppStore.

Since it would be embarrassing for Apple to continue using Google Maps at this point, let's use our Gale Maps instead.

When the news reached Silicon Valley, Cook and Eric gave exactly the same reaction, "FUCK MENG!"

But what everyone didn't expect was that Cook apologized, the first positive apology in Apple's history.

This also made more people realize that Apple in the Cook era has really changed, which is completely different from the Jobs era.

But even if Cook apologizes, the knot in the user's heart is already there, especially in this life, Apple does not have the support of the Chinese market, and he still has to face the crushing of products from Hongmeng.

In the Cook era, the beginning is a crisis.

What's interesting is that the user next door couldn't sit still after seeing Cook apologize.

If even Apple can apologize, what about Microsoft?

Just after the market crusade against Apple, the crusade against Microsoft immediately ushered in.

Because during this period of time, Microsoft users are also depressed, that is, Windows Phone8 is actually one-way compatible!

This setting that once killed Nokia has not changed in this life.

Windows Phone 7.5 phones cannot be upgraded to Windows Phone 8, which means that if users want to use Windows Phone 8, they have to change their phones.

Before the Samsung Ativ S was the first mobile phone using the Microsoft system, everyone did not realize this matter. When the Nokia mobile phone came out, everyone quickly discovered this problem and responded to Microsoft. However, Microsoft’s response was very strong. We That's how it's set up.

Probably Cook's apology stimulated Microsoft users, and Microsoft users broke out.

"Other mobile phone systems can be upgraded, why can't you Microsoft?"

"Now the mobile phone system is upgraded every few months, and the major version update will last for a year. Does Microsoft want us to change a mobile phone every year?"

"Microsoft is still the same Microsoft, always so domineering, the computer system will not be used if it is not used, and the mobile phone system will not be upgraded if it is not upgraded. When will Microsoft learn to respect users?"

"Does Microsoft really think the world has to get used to him?"

"It's already 2012, Microsoft, can you wake up, monopoly will not end well!"

Just like in the previous life, the market reaction was very strong. In fact, Nokia went to Microsoft to discuss this matter. Nokia also did not approve of this setting, but Nokia also had nothing to do with Microsoft, because Microsoft would not change it.

Of course, there is one thing to say, one-way compatibility is really good for system development, and it can really improve the efficiency and effect of system upgrades to a certain extent. This is a fact, and this is also a point that Microsoft considers. As for being really arrogant enough to fight against users and the market.

But the problem is that the mobile phone system is updated too fast. You can't expect the mobile phone system to be updated every few years like the computer system. Microsoft just imposed the computer system thinking on the mobile phone system, so there is no way.

So Microsoft must pay the price for its "persistence".

On the one hand, Apple, which has never apologized, apologized, on the other hand, Microsoft not only did not apologize but continued to say that it would not change.

Users are angry.

"Microsoft, you have nothing to do with monopolizing us on the desktop system, but you don't want to continue your tricks on the mobile phone system!"

"There are so many mobile phones to choose from, what's so crazy about Microsoft."

On Fengxin Hot Search and Twitter Hot Search, some users directly launched activities to boycott Microsoft.

Not long ago, it was #起微微软件#, but it has become #反应微微软件# so soon, how ironic.

For a while, the sales of Nokia and Samsung plummeted, and more than half of the 3 million mobile phones that Samsung originally ordered were canceled within three days.

Nokia and Samsung rushed to negotiate with Microsoft overnight, but Microsoft just refused to listen.

At the end of August, an advertisement appeared in the European market. In the advertisement, a group of mobile phone brands were competing, and Hongmeng was leading the way in a sports car. At this time, a Samsung aircraft flew overhead.

Hongmeng looked up and saw that the Samsung plane was head down and crashed a few hundred meters away from him.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like