The Fantasy Entertainment Empire

"Thank you, Mr. Fan, thank you, Mr. Fan..."

After the contract was signed, Song Wenjie, who had finished his work, couldn't help but thank Fan Zhe: "If Mr. Fan is free someday, we can go have something to eat together. I'll be the host. Thank you so much this time."

Fan Zhe knew what he was thankful for.

"It's okay, Director Song is polite, there will be more opportunities for cooperation in the future."

"Yes yes yes... I finally ran into Mr. Fan today, and I wanted to communicate with you more, but... the upper limit of the "Amber Sword" we discussed is a bit urgent, and I still have a lot of things to do when I go back. "

"Okay, I won't delay you."

After seeing off Song Wenjie, Fan Zhe returned to his job.

Next, he will have another meeting with the "Taiwu" project team. It is said that their development progress has reached almost 40%, and they will report the progress to him in detail next.

And after this meeting is over, he will once again put his main energy on the formation of the crew of "Hell Apartment". It seems that the recruitment of crew members has not been completed, and the female lead has not yet been decided.

For the marketing campaign of "Sword of Amber", he is purely the boss, with a business involving hundreds of millions, so he has to show his face after all.

From now on, Mi Le will handle the content work, and Ye Jiayi will handle the marketing work. Fan Zhe doesn't need to worry about anything.

On the other side, Song Wenjie returned to the company with the contract, and the whole signing process would be smooth afterwards.

The boss confirmed and signed, and the two sides had a wave of friendly meetings the next day, and then the financial process started, and the funds that had been prepared earlier were remitted to the accounts of Dimension Entertainment.

After the dust settled, Song Wenjie was finally relieved.

The whole process went very quickly, and there was basically no delay. This was mainly promoted by Song Wenjie. In addition to Dimension Entertainment’s rush, another important reason is that Cao Yufei, a competitor within the company, is always by his side, trying to trick him and drag him down. He is really annoying. .

It is very important to push through the whole process quickly and avoid any troubles with that surnamed Cao.

Fortunately, after being scolded at the door of Dimension Entertainment's company, Cao Yufei seemed to be much more honest, and didn't make any more stories, which also made Song Wenjie feel more at ease.

Once the work is in hand, the next step is to go online regularly, and then formulate relevant publicity strategies.

In this regard, there are already plans.

The film will be officially launched on June 1st, which is a Friday. Three episodes will be aired continuously on the first day, and will be updated at a rate of one episode a week. The entire summer vacation will end at the end of August.

This online time is stipulated in the contract.

At present, there are still about two weeks before the work is officially launched.

Dimension Entertainment has already started the promotion work on the eve of the launch. Now, the entire domestic animation community has undoubtedly become very interested in the upcoming "Amber Sword".

But this is not enough in Song Wenjie's view.

Now that he bought the animation "Sword of Amber" at a very high price, his goal is not just to focus on the animation circle.

According to the plan he made before, in the next two weeks, he will use almost all the publicity channels he can use that belong to the Penguin Group to vigorously promote this animation. It is necessary to make the momentum bigger and stronger, try to attract all potential users who may like to watch this work, and push the results, especially the first broadcast results, to a very high peak.

This is his ambition, he wants to launch a real benchmark.

The quality of the works created by Dimension Entertainment is absolutely guaranteed; then, the next step is his publicity.

After the purchase process of the entire animation was over, he couldn't wait to announce the date of "Amber Sword" on June 1 through Penguin Video's website and APP homepage.

Sure enough, after the topic of "Sword of Amber" was launched, it immediately attracted attention from all sides, and the traffic of the topic increased dramatically.

The first shot hit the red!

In Song Wenjie's plan, in the next two weeks, under the entire Penguin Group, he has already contacted all parties' group channels to promote this work.

Such as Penguin, V Letter, Penguin News, Qidian Reading under the Lewen Group...

The Penguin Group is a giant system, and they are the out-and-out leaders in the domestic media industry. When this big group company mobilizes their huge propaganda force, it will cover a large number of groups.

All these publicity and distribution channels will vigorously promote the work "Amber Sword" in the next two weeks.

In his plan, he has gathered the opinions of various experts. The entire publicity and distribution work will start from today and gradually strengthen until June 1, when "Amber Sword" is officially launched. .

Top-notch production level, top-notch publicity system...With the combination of two swords, Song Wenjie is already looking forward to what kind of grand event it will be when "Amber Sword" goes live on June 1st.

By the time the first week of the campaign was over, however, something wasn't right for him.

Within the group, colleagues in the operation of multiple channels sent some news, saying that some publicity and promotion positions that could have been given could not be given.

For example, the push of Penguin and the push of V letter are all discounted.

On the whole, in the next week, the promotion resources for the work "Amber Sword" will be reduced by about one-third.

Song Wenjie was furious!

This time, he didn't need anyone to give him any news, he was the first to guess that it was that bastard Cao Yufei who was up to something!

"It really drove me into a hurry!" He scratched his hair, unable to restrain the anger in his heart.

After he was promoted to the position of person in charge from among the many content directors, Cao Yufei has been against him constantly.

At the beginning, he regarded Cao Yufei as a senior and an old man, and he was tolerant in all aspects, and wanted to ease the relationship so that the two could work together in the future.

As a result, his patience was taken as weakness. Not only did Cao Yufei not give in because of his kindness, but he pushed even further.

Later, in the work "Fantasy Three Kingdoms", the two officially turned their faces.

Then, a series of struggles continued to the present.

In Song Wenjie's view, "Sword of Amber" is the top content produced by Dimension Entertainment, and it is the most important work he will operate next.

Cao Yufei dared to make trouble for him again and again in this matter, he really couldn't bear it.

Now he really wanted to go to Cao Yufei's position and slap that guy in the face.