The Ultimate Live Superstar

As a global TV channel that is deeply engaged in outdoor programs, after seeing Lu Yu's extreme live broadcast, the relevant personnel of Discovery Channel immediately became very interested in this young Chinese man who is not afraid of death!

In a sense, the naturalism he advocates is exactly the same as the brand culture and production philosophy of Discovery Channel.

If the cooperation is reached, the content pattern of the channel is likely to produce huge and beneficial important changes under the influence of extreme live broadcast.

Such an important meeting, of course, can't be bothered by cars and horses.

Looking at the news from Shi Lei on WeChat, Lu Yu frowned for a moment, and immediately thought: Just after entering the customs and landing, you turned around and came to find yourself? What's the situation?

interesting.

After thinking about it, he replied:

"Okay, I know."

After returning to WeChat, Lu Yu put down his backpack, ate something casually, and drove to the store immediately.

As soon as they entered the door, the clerks gathered around them, all of them looking excited and asking for warmth.

"Brother Yu, are you back?"

"Boss, drink water!"

"Brother Yu, can you sign my name?"

After chatting a few times, everyone laughed and talked.

Afterwards, Lu Yu asked about the situation in the store.

not bad.

Everything is proceeding steadily according to its own plan.

After running-in, the cooperation between the studio and the Li \u0026 Fung foundry has officially entered the right track, forming a fairly complete supply and marketing chain.

The design concept and quality of skateboards have gradually entered the 2.0 era.

In addition to the classic plain board, many street elements have also been incorporated into the theme by Lu Yu. The response has been good, and the sales have repeatedly hit new highs, which are deeply loved by young people.

On the way to the store, when driving past several civic squares, from time to time, I could see skateboarders wearing various protective gear wantonly slipping.

It can be seen that with my own efforts, skateboarding is also gaining popularity little by little.

However, there is still a long way to go before we can form a sports culture that is as influential and comparable to our previous lives.

The formation of culture has always been a rather long process, so there is still a long way to go in the future.

In the follow-up work, Lu Yu plans to focus on skateboarding and take the live broadcast process as the development line to enrich the business.

Things like surfing, skiing, mountaineering, rock climbing, and even skydiving are all included.

From the point to the surface, first establish the industry benchmark, and then expand the business scope.

Of course, this is only a general idea, and specific implementation requires specific considerations.

I strolled around the store for a while, and when I was reading the report, Shi Lei's phone suddenly came in.

Can't wait for tomorrow, these foreigners are going to see him tonight.

People came from thousands of miles away, but Lu Yu didn't refuse and nodded in agreement.

After arranging his recent work, he gave a few more instructions. After leaving the studio, Lu Yu went straight to the Kempinski Hotel where Discovery Channel stayed.

Going around all the way, it was already eight o'clock in the evening when we arrived at the place.

In order to fulfill the friendship of the landlords, Shi Lei and Wang Xu had already ordered a table of authentic western-style Japanese food in the western restaurant of the hotel in advance, and invited the staff of Discovery Channel to have dinner together.

In the lobby of the hotel, Lu Yu and Shi Lei met, and the two went straight to the restaurant.

The restaurant is on the 19th floor with Japanese decoration.

The private rooms of tatami, one after another, are full of harmony.

The master of the sushi station, the knife is behind, the fish is evenly thin and thick, and there is no difference.

Before coming to the box, the two-dimensional beauty waiter opened the wooden door and invited the two of them.

Lu Yu and Shi Lei nodded their thanks, and walked straight in one after the other.

The box was very lively, with about six or seven foreigners sitting.

At this moment, they are sitting in the banquet, chatting and laughing with Wang Xu and the three or five staff of Douyu, as if they are chatting about something.

However, due to Lu Yu's arrival, the atmosphere suddenly changed, and the communication stopped instantly.

Seeing the person coming, Wang Xu got up first and greeted him.

Several foreigners in the banquet did not dare to neglect, and sat up one after another, with serious expressions on their faces, looking very excited.

Without further introduction, John and Jackson, who were the leaders, also recognized the person, so they shook hands with Lu Yu with smiles on their faces.

"Hello Hello."

Maybe they did their homework before coming here, and they deliberately learned a little Chinese.

Hearing Lu Yu's opening, the two of them were not to be outdone, and hurriedly showed their Chinese: "Hello! Hello!"

After greeting, Wang Xu acted as an interpreter, pointing to the bald foreigner in overalls and introducing to Lu Yu, "This is the editor-in-chief of Discovery Channel, Mr. John Hudry."

Lu Yu shook hands with him, and said with a smile, "You have lost your way."

After thinking for a while, John said in broken Chinese, "It's an honor!"

“Chinese is good.”

John shrugged and said with a smile, "Just a little bit, lol."

Immediately afterwards, Wang Xu introduced the bearded Jack next to him: "This is the senior editor and director of Discovery Channel, Mr. Quiton Jackson."

"Hello, Lu Yu."

Jackson first put on a surprised expression, then nodded and sighed repeatedly in English: "God..."

"Words can't express how I feel at this moment, it's a pleasure to meet you! You know what? I'm a big fan of you! Trust me, I'm not lying."

Wang Xu briefly translated his words, and Lu Yu thanked him repeatedly: "Thank you."

As for the rest, they are all accompanying staff.

In addition to the relevant channel reporters, there are also two beautiful assistants.

After Lu Yu shook hands with them one by one and greeted them, he sat down in his seat.

During the meal, everyone didn't immediately talk about cooperation.

It wasn't until he was full of food and drink that John revealed the purpose of his trip.

"Some time ago, by chance, we saw Mr. Lu's live broadcast on YouTube. Those extremely difficult and extreme challenges shocked us, and we developed a strong interest in it and the idea of ​​cooperation."

"I think Mr. Lu's live broadcast has many similarities with our channel's program style: rooted in humanities, exploring nature and the world, and in fact, we have also produced many programs related to outdoor sports before, such as "Snow Mountain Adventure" ", "Born to Run", this is our advantage, right?"

"Of course, in addition to the program production experience, our documentary production standards and publicity methods are also among the best in the circle. If we can reach a cooperation with you this time, I believe that your popularity will definitely go further. "

John talked a lot in one breath, and finally looked at Lu Yu and asked, "Mr. Lu, can you talk about your thoughts?"

Wang Xu's English level is very good, and he has been interpreting for Lu Yu at the same time, so there is almost no communication barrier between the two sides.

Discovery Channel expressed the intention of cooperation. Between the lines, in addition to the sincerity of cooperation, it also showed the brand's reputation and strength.

And in fact, it is.

The fame and strength of the Discovery Channel, needless to say, everyone here naturally understands it.

The documentaries they produce are extremely popular around the world, attracting millions of viewers and fans.

This is beyond doubt.

However, Lu Yu was not very impressed with the operation mode of documentaries.

Because he prefers live broadcasts, this method is much more popular than documentaries.

Not only is it realistic and time-sensitive, but most importantly, there are also indispensable interactive links that allow viewers to substitute at any time and integrate into the live broadcast.

In contrast, the documentary mode is much inferior.

It can act as a complement to the live broadcast, but it must never take the lead.

After all, the two feel different.

After making a plan, Lu Yu pondered for a moment and expressed his thoughts.

The general meaning is that based on the corresponding needs, they can authorize the copyright of any live broadcast documentary to be launched on the Discovery Channel.

His idea is still more in line with the operating model of the Discovery Channel.

But apparently, Discovery Channel is not satisfied with this.

That's right!

They are not satisfied.

Because long before they came, they had already decided to make corresponding changes for this crazy young man!