Watching the Dawn

In Lu Yuan's pocket, there are only about 2 million stars, which is not a rich man. However, the current valuation of Zhaomin Culture is over 4 billion yuan, and the listing has doubled. And Mu Xing's patent evaluation is closer to tens of billions. In a sense, his wife's money is his money, Lu Yuan is just a **** old white face eating soft rice ...

Of course, Zhao Min's cultural creativity comes from Lu Yuan, and the overall operation relies on the Dawn and the main **** world. Although Zhao Min has all the money, her role is closer to a professional manager. Although the internal affairs of the enterprise, Zhao Min can take full responsibility. But regarding the major decision to sell the Zhaomin culture and transfer funds to Liming Military Industry, because it involves the ultimate goal, it can only be carried out according to Lu Yuan ’s plan.

After Lu Yuan clearly rejected Tom Adams' co-op, Tom began to use various means-false propaganda, discounts, release of rumors, etc.-desperate to finally squeeze a little profit. Unfortunately, when the book finally returned to the "Publishing Pool", his crazy behavior was quite limited. Because Tom ’s fatal shortcoming is that he dare not spend money decisively ... If he had spared everything to get a high-interest loan, maybe he would now earn dozens of times in profits.

With the end of the first publishing cycle, Lu Yuan also got his first share, about 750,000 stars.

Returning to the resource pool is a terrible bad thing for the unloved author, but it is a good thing for Lu Yuan. As a newcomer to the industry, his first standard contract was quite "cheap" and publishers accounted for most of the profits! That is to say, for the book that will sell well, "My 20th Century". In the first cycle, it was a big sale, then Lu Yuan would be the one that suffered the most losses, because most of the profits will be eaten by publishers.

And because Tom's promotion is unfavorable, it is equivalent to wasting the first four-week publishing cycle, but only doing a market warm-up. Now the situation has changed. The prospect of this book is promising, but the target market is still blank-so the author can open his mouth on the share contract ... After discovering this, Tom Adams is crazy!

On the day the book returned to the resource pool. Humanities Publishing and Zhaomin Culture held a press conference and announced that they have jointly won the ten-year copyright of this book! Then the powerful combined tank started.

Even big companies make mistakes. It also has a way to make it into someone else ’s fault. Now, this error belongs to Tom.

As soon as "My 20th Century" went on the market, it was locked into the market network of humanistic publishing. The sales data and prospect analysis obtained by humanistic publishing subsequently required much more professionalism from Adams! When they found their mistakes, they did not try to contact the author, but blocked the book into the mainstream communication channel for the first time-so the book failed to enter the critics or the media.

This was originally just the first step. But the formalities of humanities publishing have not yet been exhibited, and Tom, a small company, has made a fatal mistake! They dare not spend money on publicity. So I tried to push through the grassroots spread network. Hundreds of years ago, this technique was very useful, and it also created a sales model called "viral marketing." At that time, the resources on the Internet lacked orientation, people were wandering aimlessly on the Internet, and sometimes a vocabulary could trigger a trend. "Viral marketing" is an artificial manufacturing popularity.

But after two hundred years, this kind of situation does not exist any longer, because almost all network resources are directed!

When you turn on the electronic board, you can see the taste changes that are most suitable for you today (the tastes of people change slightly every day), and at the same time the nutrition best meets your body's menu. Would you still look for another? Other jokes that make you happiest, the news you want to know most. The situation of the person you care about, what changes have been made to your beloved team ... Everything, everything that appears on the personal homepage can meet 80% of the needs of users.

popular? You can reject it very wisely-"That's your popularity, my popularity is this."

Can this homepage really cover everything? of course not! In the final analysis, it is still a question of money. Products that are not suitable for users do not appear on "that list", but the ones that appear on the homepage must be the ones that are most suitable and cost the most.

Tom made a mistake and his opponent's mistake was his chance. Is not it?

So under the suppression of several large companies, the dissemination of this book completely relied on word of mouth and grassroots networks. There are no comments, no news, and almost no chance to appear in the public eye.

Tom went through the four-week release period in such a muddled manner. In the end, not only did he hand over its distribution rights, it was also completely expelled from the market by a "false sales" investigation.

*

"... 200 years of humanistic style! 20 years of long journey! The most contemporary nostalgic writer, Lu Yuan, the orphan of the colonial war in New Shanxi! Brings you a brand new masterpiece! March 1, somatosensory version, classic version, pocket version Fully listed! "

Earth ’s five major airports, the moon base, Jupiter base, and even the space billboards along the waterway are playing this latest advertisement. With the advertising words, from the noisy street market to the vast wilderness, from the snowy northern country to the splendid green wildflower field, a beautiful picture quickly switched, and finally fixed as the melancholy photo of the literary youth!

"My 20th Century" will take you back to the golden age! "

"Zhang Zhongwen: History? Literature? Real historical literature!"

"The new book of the Scar Generation writer triggered a sales frenzy that was said to calm people, highly recommended by psychologists!"

"The publishing house paid a high price, and the" My 20th Century "e-book might become out of print!"

...

Numerous exaggerated headlines have made Lu Yuan ashamed of the collapse of the beautiful words, and in turn bombarded major news networks and channels. Before the book is available, it has created multiple records in a row. It can be said that although there is a lot of word of mouth, it is a victory of propaganda to achieve this level!

Want to buy an electronic version? Sorry, that kind of cheap thing already exists. As a result, the million copies of e-books that were sold were authorized, and now only 740,000 copies are recovered. The remaining prices are all rising and become "special collector's edition" ...

The first edition of books published by Humanities Publishing and Zhaomin Culture shocked everyone's attention. It's actually-pocket book! Paper book in your pocket! For those who are used to electronic boards, the paper books that have disappeared for more than one hundred years are reproduced in the world. The shock caused can be described by landslides!

At that time, many publishing planners directly hit their heads against the wall! Yes, your sister! This is the era of the Pan-Galaxy, we are not short of resources, we do not need to save paper! … Inherent ideas kill people!

After the first edition was launched, when everyone started to follow the trend of paper books, the second edition of Humanities Publishing and Zhaomin Culture was launched-completely 20th century craft printing, absolutely nostalgic, with Zhaomin Culture anti-counterfeiting watermark on every page Hardcover collection version! Looking at the beautifully printed vintage soft leather book, it is a low-key luxury, simple model ... If I had such a book in my hand, I would sit in a public place ... buy! buy! buy!

Other publishers ca n’t wait to kill those two bastards! But what should I do? with!

When the hardcover versions of various blends and non-tunes swarmed to market, the third edition was released there.

This time is normal-there is a hole in the wood and a nostalgic nostalgia-a completely pure holographic somatosensory version, taking you to appreciate the 20th century! Shenmahua'er, Hai's, in the way of the blockbuster movie, all for you! Ah, that little profile! That immersive! Every eye can be used as a postcard!

Isn't this normal-there is one more person in Konima-the decadent 2b youth on the cover! He is very neat this time ~ www.wuxiaspot.com ~ Wearing a bamboo robe, carrying a pot of green tea, Fan Er is full, and is specially chatting with you!

Chat ... Rumei! It is actually the author's commentary! And this technology doesn't know how to do it, the holographic characters come to life. And this character is still highly intelligent-look at you, the content of the conversation is all-encompassing, and you can talk to you for days and nights! dislike; despise? Just thrown in a sentence, "No more than half a word of speculation!"-Is this a new product of Muxing Studio? Cheating!

The nickname of this version is "Hair blowing with you, chatting with you", which is sold in female readers!

When you play technology, I play nostalgia; when you play nostalgia, I play craft; when you play craft, I start playing with feelings ...

The publishers that follow the trend are going to be mad by the humanities publishing and Zhaomin Culture.

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ps: I didn't sleep well, I went back to continue ... Now sleep is a problem.

ps2: Cast a vote, bookmates. (To be continued)