Game Entertainment Empire

Inside the conference room of the Net Dragon game.

In the temporary meeting room, Ma Lei squinted his eyes and looked at a data report in front of him.

The above are statistics from the recent game market.

Among them, Nebula Games' "League of Legends" ranks first. The specific overseas data has not yet been calculated, but according to the major game forums and communities, it can be clearly seen that the number of players is not small.

And even if the domestic market is ignored, the performance of "League of Legends" is shocking enough.

The maximum number of simultaneous online users is 3 million, the average player time is 6 hours, and the total number of players has reached 10 million within seven days. This data is not a record-breaking data, but as a new IP game, it is not a traditional large-scale orpg game.

On the contrary, it is biased towards low-cost games, which is obviously a statistic that makes people feel a little bit incredible.

Although this is a free online game, unlike traditional online games, this is still a competitive online game.

Also as competitive online games, FPS games can bring the most intuitive coolness to novices, and that is shooting.

Even if I can't fight against others with a gun, I can hit glass with a gun, hit a flower pot, even kill chickens running back and forth on the map, and shoot a heavy machine gun with the most bullets at a wooden board at a certain point. A sense of game participation.

And what about the sense of participation of "League of Legends" game novice players who are biased towards rts?

Kill minions when you can't kill the enemy? Take money, and then use the money to spend equipment to kill minions more efficiently?

Due to his identity, Ma Lei has not personally tried "League of Legends", but only learned some information from relevant channels, but the potential shown by "League of Legends" is enough to make people pay attention.

Although judging from the current player evaluations, the game "League of Legends" can only be regarded as a masterpiece, not a masterpiece.

But from a business point of view, this game is definitely a hit.

Even though the current statistics show that the profitability of "League of Legends" is not high, the potential is there.

With so many players in the early days,

Coupled with the word of mouth of no collapse, and the characteristics of the competition itself, this can definitely become a cash cow for a game manufacturer.

Previously, many domestic game manufacturers were imitating dota and launching similar games, but they were not popular, which resulted in not many people paying attention to this type of game.

But now it seems that this is simply a big gold mine.

It is different from orpg and fps, as well as gold mines of popular games such as racing and leisure.

Moreover, Nebula Games has a very clear goal for this area. The skin linkage of games such as "Sekiro Shadows Die Twice", "Warcraft", "Metal Gear The Phantom Pain" has greatly strengthened players' consumption of them.

In addition, the follow-up e-sports is definitely very easy to do. Even if this is a game that is biased towards light entertainment, it also has competitive elements in it.

And in the middle and late stages of the game's life, it is completely possible to put aside entertainment and completely transform into competition.

This just requires designers to make changes to heroes and game mechanics.

At the same time, it's not just "League of Legends", including when Yang Chen announced the project of "League of Legends", he also mentioned the independence of "dota" and "Dynasty Warriors", which made Ma Lei feel the ambition of the other party .

This is to drive out the way of the latecomers!

Domestic imitation Dota games are basically not made for liking, but to apply Dota's game mechanics and hero skills. The skin itself is martial arts and historical themes. Among them, the Three Kingdoms is the most important theme, after all, it is well-known.

Of course, there are many Xianxia, ​​such as Journey to the West.

And this operation of Nebula Games obviously has only one purpose, and that is to circle the market.

Players who can't accept the Dota gameplay tend to enter the pit with a mild "League of Legends", and like the hardcore competitive Dota pit.

Players who are interested in domestic cultural skins will enter the pit of "Dynasty Warriors".

This is a ring within a ring!

Thinking of this, Ma Lei couldn't help but take a deep breath.

"What do you guys think of Nebula Games' League of Legends?" Yang Chen said, looking at a group of people in the conference room.

Except for the project team that is developing their latest open-world 3A masterpiece within NetDragon, the rest of NetDragon's internal first-line game designers are basically due, and Zhang Yida sits at the top.

"There is no doubt that this is a brand new type of game. In fact, it is still in the style of rts in essence, but unlike traditional rts, this type of game is simpler. The accumulation of economy does not rely on boring mining, but Through making up the knife, they are divided into two teams in the Chu-Han River Realm like chess, and players don’t need to operate a large number of arms and buildings, but only need to manipulate a hero character to fight.” As a top designer in the game circle, although in recent years There are really no works that can be achieved, but Zhang Yida is definitely a top existence in terms of his understanding of the game and his knowledge reserve.

Facing the "League of Legends" of Xingyun Games, Zhang Yida still has a lot of in-depth understanding. He even thinks that after the launch of this type of game, RTS may really become a niche game. up.

In fact, the original rts is already niche enough, but Nebula Games used a "Red Alert" and a "Warcraft" to tell the industry that the original rts can still do this.

But the launch of this type of game "League of Legends" made him fully realize that before the dota map in "Warcraft", everyone ignored his uniqueness of the gameplay, until "League of Legends" compared with dota Make it more light and entertaining, and everyone will realize that this type of game is different.

"What do you think about similar games?" Hearing Zhang Yida's words, Ma Lei nodded without saying anything, and said after a pause.

"It's hard to surpass Nebula Games, "League of Legends" is already online, and if there is only one "League of Legends", it can actually dig deep into the core players, and this is a big market, compared to light players , this type of players should be more loyal. Although the share may not be that large, Nebula Games' "dota" project has already been established, and if we want to do it, at least we have to have a clear relationship with "dota" and "League of Legends" Division, after all... we are NetDragon." Zhang Yida shook his head lightly and said.

The mild one has "League of Legends", the severe one has "dota", which has obviously been established and is under development, and the other party also has "Dynasty Warriors", which focuses on the Three Kingdoms culture in the domestic market.

Some small factories can directly copy the hero equipment for the sake of popularity, without changing anything, and go online directly.

But they are net dragons, and it is not impossible to do so, but the risk is too great.

Especially in recent years, after cooperating with Nebula Games' "The Elder Scrolls Skyrim", many consecutive 3A masterpieces have restored a lot of word of mouth.

If you are doing this now, don't count on word of mouth, and the most important thing is that you may not be able to get much profit.

If you can really make money, then if you are scolded by the players, just scold them, and the financial report given every quarter is good enough.

But the benefits are not enough, and the reputation will still be bad. Isn't this something that a fool can do?

They are not the kind of game company that is hopeless and broken.

"President Ma! I have an idea!"

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